Social Media Specialist

5 days ago

Markham, Canada Lex Tec Inc. Full time

As the Social Media Specialist, you will develop and execute social media channel strategies designed to grow the online community, increase channel follower base, and overall positive engagement while also managing our Amazon seller central. You will own the strategy and positioning of our social media across all our various organic social media platforms: Twitter, Instagram, Facebook, and LinkedIn and work closely with our in-house creative team to bring content to life.

We require an individual who possesses a high degree of knowledge in social media and Amazon, in addition to strong written and oral skills, project management skills, and a keen eye for detail.

**Responsibilities**:

- Manage current channels including Facebook, Twitter, Instagram, LinkedIn and Amazon
- Create a social media strategy for our company
- Monitor social listening & maintain brand voice
- Develop and manage editorial calendar to ensure strategic alignment across departments
- Develop strategies to maximize outreach and increase engagement
- Support sales channel initiatives with original content
- Supervise all aspects of social media interaction between customers and the brand
- Set KPI’s and report on performance of content
- Oversee content creation by content team
- Optimize advertisements and social pages regularly, while also monitoring trends
- Setup and manage our Amazon Store

**Requirements**:

- 2+ years of marketing experience, experience with Amazon would be a significant plus
- Social Media certification is recommended
- Creative and strategic thinker with experience executing content creation, storytelling, media planning and social/digital.
- Strong understanding of consumers and media consumption habits along with target audiences/consumer profiling and devising strategies that engage, inform and drive the business.
- Exceptional time management, budgeting and organizational skills
- Collaborative and networking skills.
- An individual who is an energizer and an excellent team player.
- Equal parts analytical and creative.
- Excellent written and verbal communication skills.

**Job Types**: Permanent, full-time
- Benefits:

- Casual dress
- On-site parking
- Store discount

Schedule:

- Monday to Friday

COVID-19 considerations:

- Masks are allowed but optional. Other staff will be wearing masks during meetings.

Ability to commute/relocate:

- Markham, ON: reliably commute or plan to relocate

**Job Types**: Full-time, Permanent

**Salary**: $35,000.00-$40,000.00 per year

**Benefits**:

- Paid time off

Flexible Language Requirement:

- French not required

Schedule:

- 8 hour shift

**Experience**:

- Social Media: 2 years (preferred)

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