Marketing / Social Media Specialist

1 week ago


Carp, Canada M CON Products Full time

Located in _Ottawa, Ontario_, one third of **The Precast Group**, Central Precast was established in 1956 and began manufacturing precast concrete products for the general construction industry. The product line and manufacturing facility grew to include landscape, utility products, manholes, concrete poles, steps, barriers, and architectural panels. As the product line expanded, new companies were formed to focus on their specific industries and The Precast Group was formed. The Precast Group, collectively, are the most diverse producers of precast products in Ontario. The Precast Group has three manufacturing operations**:Central Precast, M CON Products and Utility Structures Inc**. Our mission is to meet the demands of our customers and employees, under a safe working environment, where service and quality are at the forefront. **Job Summary** The Marketing/Social Media Specialist is a business-minded marketer or digital marketer and who is comfortable in a "mobile first" and social media-driven atmosphere. The Marketing/Social Media Specialist aids in defining the voice of one of Ontario's biggest and most reputable producers of precast concrete. The Marketing/Social Media Specialist formulates appropriate, compelling, shareable, and interactive content for dispersion through The Precast Group's social media channels. **Responsibilities**: - Maintain a social media presence across platforms including LinkedIn, Facebook, Instagram, TikTok, YouTube, and YouTube Shorts, which enhances CP/MCON/USI brand. - Curate, produce and distribute branded material for our social platforms that people enjoy sharing, including video, images - Working with internal teams and clients to gather materials and information for social media postings - Maintain, create, and schedule social media posts relevant to each companies’ tone, product lines and events. - Assist with additional video, photography, or marketing duties. - Remodelling or creating internal and external documents using SharePoint, Lightroom, Microsoft Excel, PowerPoint, and Word - Assist with creating thought leadership posts for website. - Working with marketing company to schedule website updates - Working with internal sales, HR and marketing teams on events or event planning - Perform other duties related to content marketing as required. - Take proactive actions to limit negative social media engagement. - Take proactive actions to increase positive brand sentiment, algorithm traction and followers by monitoring and influencing online conversations. - Other related duties as required **Qualifications**: - Post - Secondary Diploma, preferably in Marketing, Business or a related program **Years of Experience**: - 2-3 years of experience in a Social Media or Marketing position **Specific Experience**: - Knowledge of marketing and communications principles normally acquired through a postsecondary degree in a related discipline or an equivalent combination of education and work experience - Minimum 3 years of demonstrated experience in a similar role - Experience in developing and implementing marketing / social media content - Experience in event planning and organization - Experience managing projects and meeting deadlines - Strong public relations, interpersonal and communication skills - Strong organizational skills - Ability and availability to occasionally travel outside of the city to facilitate activities and work outside of normal office hours - Comfortable adapting to various work environments, including rotating between multiple offices and manufacturing facilities on a weekly basis, as well as attending job sites when weather permits. - Bilingualism - French and English (spoken and written) - Not sure if this is necessary **Competencies**: - Always maintain high level of safety - Able to work in a fast paced, high production environment. - Willing to work overtime and shifts when needed including Saturdays. - Must be able to function without direct supervision. Must also be able to work effectively in a team environment. - Always maintain a professional attitude, especially when handling stressful situations **Own Tools/Equipment**: Laptop/Camera/Drone/Phone/Steel-toed safety boots **Job Types**: Full-time, Permanent Pay: $50,000.00-$65,000.00 per year Additional pay: - Bonus pay **Benefits**: - Company events - Dental care - Disability insurance - Employee assistance program - Extended health care - Life insurance - On-site parking - Paid time off - RRSP match - Vision care Flexible language requirement: - French not required Schedule: - Day shift - Monday to Friday - Weekends as needed Application question(s): - Do you have a reliable source of transportation to travel between the 3 sites, as required. - Are you legally entitled to work in Canada? - Do you have the required equipment as listed in the job posting? Work Location: In person


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