Digital Marketing Specialist

1 week ago

Scarborough, Canada Woodside Group Full time

**Job Description/Duties**:

- Develop and execute the digital and traditional marketing strategy for the project
- Create content and initiatives to increase customer acquisition, loyalty and community support
- Assist with in-store team with visual merchandising and promotional materials, good at use the tools of graphic design
- Manage social media platforms (Instagram, Twitter, Facebook, YouTube), including creating, posting and engaging in content
- Conduct market research to identify marketing opportunities and negotiate media coverage
- Simplify complex data into a user-friendly format such as graphs, charts and other visual aids for clients and management
- Track sales data, maintain promotional materials inventory, maintain databases and prepare the report accordingly
- Design, implement and execute strategies to continuously improve website traffic, CTR, CVR, and SEO
- And all other duties assigned by the marketing manager and executive team

**Requirements and **Qualifications**:

- Ability to speak, write, read and understand in Mandarin proficient
- Fluent in English with strong verbal and written communication skills
- A minimum of 3 years of experience in the role of digital marketing
- Have a creative mind with excellent written and verbal communication skills
- Excellent organizational skills are required with attention to details
- Ability to establish priorities and work under pressure to meet project deadlines
- Solid report writing, communication and presentation skills
- Effective problem-solving skills with a results-oriented approach
- Ability to work with staff, build and maintain good working relationships with a team
- Able to adapt to change, exhibits flexibility and sound judgment

**Job Types**: Full-time, Permanent

Additional pay:

- Bonus pay

**Benefits**:

- Dental care
- Extended health care
- Life insurance
- On-site parking
- Vision care

Schedule:

- Day shift

**Experience**:

- Digital marketing: 3 years (preferred)

**Language**:

- Mandarin (required)

Licence/Certification:

- Driving Licence (preferred)

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