Retention Marketing Specialist, Lifecycle
2 weeks ago
Knix is an award-winning intimate apparel and activewear brand that is re-inventing intimates for real life. Through our innovative products and our engaged community, we are empowering people everywhere to be unapologetically free. Launched in 2013, we are one of the fastest-growing intimate apparel brands in North America and are globally recognized as an innovator within the apparel space. We reach over 3 million customers through our online stores, Knix retail locations across North America and channels such as wholesale and Amazon. We are revolutionizing the apparel industry with our best-in-class customer experience, innovative products and brands Knix and Kt by Knix. Come join us if you are looking for a purpose-driven and authentic career
**About You**:
- You are adaptable and self-motivated.
- You thrive in a dynamic work environment with tight deadlines and fast turnaround times.
- You have a strong sense of responsibility, work ethic, and effective time management skills.
- You’re a collaborative team player but know when to hunker down and get things done independently. You are comfortable flexing between both.
- You are highly organized with a strong attention to detail. Moving parts and last-minute changes happen but it doesn’t scare you.
- Above all, you’re proactive, positive, and inspired by Knix and our mission
**The Opportunity**:
- Working closely with Retention Marketing Managers to execute the lifecycle and loyalty roadmap.
- Understanding customer lifecycle and identifying opportunities for personalized communication.
- Embracing the test and iterate mindset and playing an active role in devising, executing, and analyzing A/B tests.
- Managing the upkeep of the testing calendar and results.
- Supporting other permission-based operations and projects.
**Qualifications**:
- A background in DTC/E-commerce or agency experience and experience with ESP’s (Klaviyo) and Shopify is considered a bonus.
- Bachelor’s degree in Marketing, Business, or a related field is preferred.
- Highly organized with a strong attention to detail.
- Ability to manage multiple tasks accurately while reacting with urgency and reprioritizing as needed.
- Background or understanding in customer acquisition, re-engagement, and retention strategies.
- Demonstrated a strong work ethic and a willingness to learn, with enthusiasm being a must.
**How we Hire
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