Marketing Specialist

**About Us**:
HIGH NORTH LABORATORIES INC is Canada’s fastest growing analytical laboratory providing the Cannabis industry with quick and reliable product testing to bring transparency and confidence to all transactions. We are committed to continuous quality improvement and innovation in our processes, and believe that a strong, cohesive, and committed team is a key factor to our success.

**Why Work for High North Laboratories?**

**We Value You**:At High North, we believe that a positive employee experience is all about creating and maintaining a supportive and inclusive environment where every employee feels welcome. Every one of our dedicated team members brings a unique perspective and we value and encourage the contributions they make.

**Growth**:This role will leverage all your skills and afford you the opportunity to learn new ones. We invest in training and development in a big way, so you can build your future along with ours, creating an impactful career unique to you.

**The Perks**:You will enjoy a competitive salary and a comprehensive benefits package, including medical anddental insurance; long-term disability; vacation and sick leave; paid holidays; and more.

**Attributes of a High North Laboratories,** **Marketing Specialist**

**Great Communicator**: You have excellent oral and written communication. You effectively communicate and coordinate effectively at every level.

**Strong Project Manager**:You are exceptionally skilled at juggling multiple tasks, allocating andoptimizing resources and managing timelines. You manage a task from start to finish and keep everyone appropriately informed.

**Problem Solver**:You like to solve a variety of problems - no task is too big or too small. You thinkahead, consider all the variables, and anticipate challenges. You easily adapt to diverse range of duties and to overcome challenges constructively. You possess the ability to synthesize information to identify problems and solutions.

**Detail Oriented**:You are meticulously attentive to details, get it right the first time, and accuratelykeep track of all the moving parts.

**Autonomous**:Open adherence to the standards, guidelines, and operating procedures relevant to one’s role and as stipulated by organizational policy

**Integrity & Transparency**:You are self-confident and assertive, approachable, and responsive. Youunderstand the mission, needs, and direction of the organization.

**Adaptability & Agility**: Ability to be receptive and accepting of new ideas, methods, and processes.

**Core Responsibilities**:

- Determine marketing and advertising needs for services offered by High North Laboratories.
- Advise Executives marketing, advertising or promotion opportunities and strategies.
- Develop strategies and related content for direct and digital marketing and advertising campaigns and implement them.
- Manage post campaign analysis to measure and report on marketing and advertising metrics.
- Develop and maintain social media accounts. Support in updating company website as needed.
- In partnership with company experts, develop, implement and evaluate strategies and programs for High North Education designed to inform clients, industry professionals, employees about all things Cannabis and Analytical Testing.
- Help prepare bios, speeches, key presentations, and press releases for leadership team and executives as needed.
- Develop, organize and enroll company in workshops, conferences, ceremonies and other events and programs for publicity, fundraising and information purposes.
- Arrange interviews and other media events.
- Act as spokesperson for an organization and answer written and oral marketing inquiries.
- Help to coordinate special events with People & Culture team.
- Prepare and design of graphics, brochures, reports, newsletters and other materials.
- Special Projects as assigned by the Executive team.

**Skills, Qualifications and Experience**:

- BA in Business Administration, Marketing or relevant field.
- Minimum 5 year of experience in marketing and/or communications, including internships.
- Active contributor to social media channels (Instagram, LinkedIn, Facebook, X, etc.).
- Strong graphic design skills.
- Highly organized with outstanding attention to detail.
- Tenacious, collaborative spirit with strong people skills.
- Exceptional written and verbal communication skills.
- Advance French written and verbal communication skills an asset.

**Additional Requirements**:

- May be required to pass an education/employment verification.

**Job Types**: Full-time, Permanent

Pay: From $55,000.00 per year

**Benefits**:

- Casual dress
- Company events
- Dental care
- Disability insurance
- Discounted or free food
- Employee assistance program
- Extended health care
- Life insurance
- On-site parking
- Paid time off
- Wellness program

Schedule:

- 8 hour shift
- Monday to Friday

Ability to commute/relocate:

- Vaughan, ON L4L 3R7: reliably commute or plan to relocate