Digital Marketing Manager

20 hours ago


Vancouver, Canada App Growth Network Full time

**Digital Marketing Manager**

App Growth Network is a leading mobile app marketing agency based in Vancouver. We are a team of mobile growth enthusiasts driven to see our global client’s apps succeed. We work with innovative mobile app companies in the areas of health & wellness, gaming, social networking, business, and others.

If you're a tech-savvy problem solver who loves working with exciting companies on their growth initiatives (product, marketing), we would like to meet you.

**Responsibilities**
- Advise clients on paid user acquisition strategies and identify areas for testing and growth
- Set up, monitor, and optimize paid channels and performance metrics (supported by a paid media specialist)
- Work with mobile growth stack platforms and tools from user acquisition, Facebook, Apple, Google Ads
- Stay up-to-date with digital technologies developments - attend webinars, conferences and be an active participant in a mobile marketing community
- Understand client needs and translate them into actionable and ASO recommendations.
- Participate in the agency knowledge and process development - if you have an idea how we can do things more effectively, we want to hear it : )

**Requirements**:

- Minimum 5 years working in a digital marketing agency or a fast-growing tech startup and running paid ads In Canadian Market.
- Hands-on experience with paid media management tools (Facebook Ads, Google Ads) and other online marketing tools
- Self-starter and keen to take ownership
- Excellent verbal and written communication skills
- Strong analytical and project management skills
- Strong leadership and team communication skills

**Nice to have**:

- App marketing knowledge is a big bonus but can be trained but you must prove to be mobile-savvy - we will ask you what your favourite mobile apps are
- Familiarity with MMPs and in-app analytics tools (Appsflyer, Adjust, Firebase, Mixpanel, Amplitude)
- ASO experience and knowledge
- Familiarity with project management and communication tools (Asana, Notion, Slack)
- Strong reporting and data analysis skills
- Masters Degree in business, Marketing, Advertising or relevant field

**Soft Skills and Values**:

- SELF-STARTER - proactive person, starts projects on his/her own, loves doing new projects
- CAN-DO ATTITUDE - positive mindset, get things done in a timely manner, do not overcomplicate things
- AGILE - can adapt easily to a new environment, fast learner, loves challenges, constantly looking for new ways to do things better/more efficient
- HUMBLE - confident but able to acknowledge his/her weaknesses, is open to feedback, is able to admit his/her mistakes
- TEAM PLAYER - honest and supportive of his/her team members
- TRANSPARENT - I am free to take new projects, I have a family issue, I have life plans
- ACCOUNTABLE - Will be responsible in a specialized unit and will report on it weekly

**What we offer**
- Steep learning curve - Mobile is a fast-changing industry where you learn quickly
- Flat culture and little bureaucracy - When you have an idea, we want to hear it
- Flexibility Home office and flexible working hours available. Opportunity to work in the Gastown office when you want to.
- Unlimited time off - which we want you to take
- Worldwide travel opportunities to the best conferences (when they are happening again)
- Medical benefits
- Stock Options and quarterly bonuses

**Job Types**: Full-time, Permanent

**Salary**: $60,000.00-$70,000.00 per year

**Benefits**:

- Casual dress
- Company events
- Extended health care
- Flexible schedule
- Paid time off
- Stock options
- Tuition reimbursement
- Work from home

Schedule:

- 8 hour shift

Supplemental pay types:

- Bonus pay

**Experience**:

- Canadian market: 5 years (required)
- Digital marketing: 5 years (required)



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