Sales & Marketing Manager

2 weeks ago


Guelph, Canada Guelph Lake Commons Retirement Community Full time

**Guelph Lake Commons, an Independent Living senior community, is seeking a Full-Time Sales/Marketing Manager**. **We are proud to offer the highest quality engagement, dining, and health support services, and a team that truly cares for our residents. We are always looking for compassionate, teamwork-oriented professionals to join our team. Every team member in a Brightwater community embodies the mission of our company: to inspire hope and enhance the lives of our residents through the creation of an unparalleled experience.**

**Job Title**:Sales/Marketing

**Position Summary**:Function as the key revenue generator through partnering with the Community Executive Director, V.P. of Sales & Marketing and Sales & Marketing Director to maintain and/or improve upon the occupancy level and revenue production of the community. Generate leads by developing and maintaining internal and external relationships with residents, families, professional referral sources, community connections and internal team members.

**Qualifications**:

- Excellent interpersonal, writing and communications skills.
- Excellent organizational skills and attention to detail.
- Ability to take direction, meet timelines and work on a multitude of projects at one time
- Adaptable to fast paced work environment with repetitive and monotonous projects.
- Creative, innovative and willing to contribute ideas and professional opinion.
- Strong work ethic with a high level of integrity both in and out of work environment
- Ability to work extended hours as needed
- Professional level of organization.
- Preferred knowledge in PowerPoint, Word, Excel, Photoshop, InDesign, and Adobe Acrobat.
- A positive attitude and ability to work in both a team and rapidly changing environment.
- Able to drive to and be on location for events and functions with the strong probability of standing for a length of time

**Essential Duties and Responsibilities**:

- Maintain resident, employee, and community information in strict confidence (with community management or other employees as necessary).
- Submit all required documents to Home Office in a timely manner.
- Partner with Area Director of Sales & Marketing in developing and executing sales plans and strategies to maintain and/or improve occupancy levels.
- Develop and execute a closing strategy through needs assessment and education on community services, assisting prospective residents, their family members, and/or advisors in the decision-making process.
- Adhere to prompt response benchmarks and provide appropriate information for every sales inquiry.
- Maintain a working knowledge of the lead management system, sales processes and forms for external and internal sales to perform job duties, track information, compile data and achieve desired community occupancy goals.
- Develop and maintain a working relationship with senior organizations, hospital discharge planners, skilled nursing facilities, retirement communities, churches and other local community contacts that will help facility a stronger lead base
- Assist the Area Director of Sales & Marketing by providing input to the marketing budget and feedback on the implementation of marketing plans.
- Provide feedback to Area Director of Sales & Marketing on all community specific sales and marketing material..
- Work with the Community Engagement Coordinator to organize, manage and execute all move-in processes.
- Manage all current Brightwater branded promotional items along with making suggestions for other new and creative products to promote Brightwater to the general public, residents, families and team members.
- Supporting the Community Leadership Team in all aspects of their work which includes but is not limited to the creating of reports, preparing material for meetings, and scheduling of meetings and events.
- Partner with the Community Engagement Manager in managing all community specific website and social media information including but not limited to available suites and community information.
- Organize, manage and execute all move-in processes.

**About us**
Guelph Lake Commons is a Brightwater Independent senior living community in Ontario, CA. Our goal is to lead the way in innovation for tomorrow to enrich the lives of seniors today by providing them and their and families with hospitality and healthcare experiences that are unrivaled.

**Why we do what we do**
We know that the most important moments in our residents’ lives are the ones that make them feel at home. We continue to create services and amenities designed to help seniors live life THEIR way, and never ask them to change who they are to fit into our communities. We design spaces that adapt to their lives, their needs, and their choices.

**What we value**
Everything our team members do, everything our team members say, and the way our team members act is a direct reflection of our brand. We know how important it is to show admiration, have integrity, and work as a team



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