Social Media Manager

4 days ago


Lethbridge, Canada Artrageous Advertising Full time

**Job Summary**:
Artrageous is a dynamic, results-driven **Digital Marketing Agency** dedicated to helping our clients achieve measurable success across many social platforms. We specialize in developing creative strategies, creating compelling content, and building thriving online communities for a diverse portfolio of businesses.

We are seeking an experienced and client-focused **Social Media Manager** to own the strategy, execution, and reporting for a portfolio of client accounts. This role is ideal for an agile strategist who thrives on staying ahead of platform changes, possesses a deep curiosity for emerging trends, and is keen to integrate AI tools to maximize efficiency and client results.

**Responsibilities**:
The Social Media Manager will manage the entire social presence for a portfolio of agency clients. Key responsibilities include:

- **Creative Leadership & Direction**: Lead, brief, and collaborate directly with our internal Graphic Designer and Videographer to ensure all necessary visual assets and video content are created to spec, on time, and aligned with client strategies and brand guidelines.
- **Client Strategy & Consultation**: Serve as a primary client contact, translating their specific business objectives into comprehensive, platform-specific social media strategies.
- **Content Oversight**: Plan, create, edit, and publish engaging content (visuals, copy, and video) that aligns with each client's unique brand voice and content calendar.
- **Trend & Platform Expertise**: Proactively monitor and implement emerging social media features and trends (e.g., new video formats, algorithm shifts) to ensure client strategies remain cutting-edge.
- **Efficiency & AI Integration**: Identify opportunities to leverage AI tools (e.g., for content ideation, copywriting, basic reporting) to streamline internal processes and enhance client deliverables.
- **Performance Reporting**: Track, measure, and analyze performance using platform analytics, and present detailed monthly performance reports.
- **Campaign Management**: Manage and optimize content calendars and paid social media boosting campaigns.
- **Community Management**: Proactively monitor and manage client community engagement.

**Requirements**:

- **Experience**: Minimum 2+ years of professional social media management experience, or managing multiple brands concurrently.
- **Strategy & Principles**: Strong knowledge of overarching digital marketing principles and practices beyond social media posting, including an understanding of social media SEO techniques.
- **Paid Media Expertise**: Experience with Meta Advertising and the creation and management of other paid social media campaigns.
- **Technical Proficiency - Creative**: Proficiency in Adobe Creative Suite, Canva and other tools for graphic design and video production and content refinement.
- **Technical Proficiency - Tools**: Familiarity with social media management tools such as Metricool, Dashthis, etc.
- **Data & Analytics**: Ability to analyze social media performance alongside data from Google Analytics to inform strategy decisions and demonstrate ROI to clients.
- **Communication & Content**: Excellent written communication skills with strong proofreading abilities and a sharp eye for brand voice.
- **Mindset**: A creative mindset with a passion for storytelling through visual content, coupled with a deep curiosity for emerging social media trends and platform shifts.
- **Future Focus**: Familiarity with a deep curiosity in leveraging AI tools (e.g., for content ideation, copywriting, automation) to streamline workflow and enhance client deliverables.
- Must have **reliable personal transportation** and a **valid driver's license** for travel to client sites or content creation locations (if/when applicable).

**Bonus Qualifications**:

- **Photography/Videography Skills**: Hands-on experience with professional **photography** or **videography**, including familiarity with lighting, composition, and editing software (e.g., Adobe Premiere Pro or similar).
- **Advanced Design**: Experience with motion graphics or advanced video editing techniques.
- **Lead Generation**: Track record with social media campaigns specifically focused on generating qualified leads for B2B or service-based clients.

**Benefits & Perks**:
Artrageous is committed to supporting our team members' health and professional growth:

- **Health & Dental**: Comprehensive benefits package provided after a standard probationary period.
- **Travel Allowance**:Fuel allowance** provided to assist with business-related travel and site visits.
- **Professional Development**: Ongoing **education reimbursements** for successfully completing courses that enhance your skillset (must be pre-approved by management).

**Job Types**: Full-time, Permanent

Pay: From $23.00 per hour

Expected hours: 35 per week

**Benefits**:

- Company events
- Dental care
- Disability insurance
- Extended health care
- Life insurance
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