Marketing Specialist I, Web Content

**Location**: This opportunity has the ability to be remotely based within Canada (except for QC), or onsite/hybrid/remote in the Vancouver, BC Lower Mainland.
- **Annual Base Salary**: $48,000 - $56,000 CAD
- Please note that employment is contingent upon the successful completion of reference checks and background checks, including a Canadian criminal background check.

**Application Instructions**:
**Marketing Specialist I, Web Content & User Experience**:
Reporting directly to the Director of Marketing, the primary purpose of this role is to enhance our website's content and user experience. This role requires a blend of creativity and analytical skills to optimize our web content, support marketing objectives, and contribute to the company's growth under the guidance of the Director of Marketing.

**About The Team**:
Our marketing team is dedicated to creatively and effectively communicating our brand's values and offerings. We aim to engage and connect with our target audience, driving brand awareness and business growth. Through innovative strategies, collaborative efforts, and a deep understanding of market trends and customer needs, we strive to position our company as a leader in our industry. Our focus is on delivering compelling marketing campaigns that resonate with our audience and support our company's objectives

***What You’ll Be Doing**:
As a Marketing Specialist I, Web Content & User Experience you will:

- Report to and receive guidance from the Director of Marketing to implement and maintain brand vision across websites
- Design information architecture for complex documentation, incorporating best practices for localization, strategies and accessibility.
- Craft clear and persuasive copy for various formats, including headlines, body text, taglines, messages, and call-to-action statements.
- Edit and proofread copy to ensure clarity and alignment with the tone and voice defined in the brand style guide.

**Qualifications, Skills, and Competencies**:
Safers come from a variety of backgrounds with a diversity in skills and knowledge. That said, we find that those who are most successful in this role have experience with the following areas.

**Required skills**:

- Proven track record demonstrated during the interview process.
- Bachelor's degree in English, Communication, Business, Marketing, a related field, or equivalent practical experience
- 2 years of editorial, marketing, or UX writing experience
- Knowledge of digital marketing best practices, including SEO, SEM, and content marketing.
- Excellent writing, editing and proofreading skills with a strong passion for storytelling
- A portfolio, website, or any other relevant link to your work highlighting UX-focused and compelling writing samples
- Highly versatile writing and editing skills for digital experiences
- Understanding of SEO principles and lead conversion strategies
- Excellent communication skills
- Wordpress experience an asset

**What You Can Expect**:
When you choose a career with Safe Software, you’re also choosing
- **Meaningful Work**: Make a profound impact across our business, workplace and data integration product.
- **A Supportive Environment**: Feel empowered to share your ideas and implement them with high autonomy and team support.
- **Social Responsibility**: Become a part of a team that finds meaningful ways to give back. Take the day off to volunteer for a cause that matters to you or join our D&I Committee and shape our collective future.
- **Learning & Career Development**: We believe in your continuous learning and growth. Take advantage of an annual learning budget and training programs paid for by Safe.
- **Flexible Working Hours**: Flexible and remote-friendly work arrangements to fit your lifestyle. Work when you want, and how you want to.
- **Work-Life Balance**: There's no place for burnout at Safe. Maintain a healthy balance of your personal and work life without splitting yourself in two. Enjoy 3 weeks of vacation to recharge, plus an additional paid 6 seasonal days off per year.
- **Health & Wellness**: Extended health, dental and counseling benefits from day 1. That’s right, no waiting period.
- **Shared Success**: Share in Safe’s success with our bi-annual profit sharing and RRSP/TFSA matching program.
- **An Accessible Commute**: Regardless of your commute method, we’re located close to public transit, and provide complimentary parking and bike storage for our team

**About Safe Software**:
Safe Software is the creator and developer of FME — the data integration platform with the best support for spatial data worldwide. Over 10,000 organizations around the world use FME in industries like AEC, government, utilities, and transportation to maximize the value of their data.

Founded in 1993, Safe is headquartered in Surrey, BC with over 200 team members and counting. We’re always looking for talented individuals with diverse backgrounds who are determined to learn and grow. Are