Social Media Manager

**Digital Storytelling & Social Media Manager**

**Location**:In-Office | Surrey, BC**
**Company**: TNC Immigration (True North Consultancy Ltd.)
**Reports To**: Founder & CEO
**Type**: Full-time, Permanent
**Salary**: depends on experience
**Start Date**:As Soon As Available**

**About TNC Immigration**

TNC Immigration is a certified and trusted Canadian immigration consultancy firm with offices in Surrey, Kelowna, and Mississauga. Our team of Regulated Canadian Immigration Consultants (RCICs) guides individuals and families through their immigration journeys with integrity, care, and clarity. We’ve helped thousands build a new life in Canada — and now, we’re ready to share those stories with the world.

**About the Position**:
We’re looking for a **creative, hands-on storyteller** with a strong background in video production and social media management to join us as our **Digital Storytelling & Social Media Manager**.

In this role, you’ll take the lead on bringing TNC Immigration’s brand and client success stories to life — from **concept to final cut**. You’ll plan, film, and edit high-quality video and photo content, manage our content calendar, and shape the voice of our brand across platforms like Instagram, TikTok, LinkedIn, and YouTube.

You’ll play a **pivotal role in shaping our online presence**, capturing the essence of our work, and **building trust with our global audience**. This is a **solo, in-house position to start**, reporting directly to the CEO. You’ll have the creative freedom to drive ideas forward, with support from leadership and the opportunity to **build and lead a content team** as we grow.

**Key Responsibilities**
- Plan, shoot, and edit high-quality video and photo content for social media, campaigns, and web
- Direct and film team members and (where appropriate) clients for testimonials and storytelling content
- Analyze content performance and iterate strategy to improve reach, engagement, and conversion
- Develop and manage a content calendar across Instagram, TikTok, YouTube, LinkedIn, and Facebook and all other social media platforms.
- Write compelling, brand-aligned copy and captions that drive engagement and trust
- Track performance metrics and adjust content strategy to optimize engagement and reach
- Maintain brand consistency across platforms while evolving our creative direction
- Lead our content themes and tone while aligning major initiatives with the CEO
- Stay up to date on video production trends, digital storytelling tools, and industry best practices
- Occasionally collaborate with clients to capture success stories and immigration journeys
- Collaborate with the CEO and internal team to align messaging with business goals

**Qualifications**
- 7-10 years of experience in digital content creation, photo/video production and editing, and social media strategy
- Proven ability to independently produce professional video/photo content from concept to final edit
- Strong storytelling instincts and ability to craft narratives from real people and experiences
- Excellent writing skills with attention to tone, clarity, and professionalism
- Experience working in client-facing or regulated professional services environments preferred
- Familiarity with Meta Business Suite, YouTube Studio, Google Drive, and platforms like Hootsuite or Later is a plus
- Comfortable working with executive leaders and directing on-camera talent
- Excellent time management and ability to handle multiple projects at once
- Understanding of SEO, social media algorithms, and content performance metrics
- Fluent in English (verbal and written); multilingual is an asset

**Compensation & Benefits**
- Performance-Based Bonus - tied to content growth and engagement goals
- Extended Health & Dental Benefits
- Professional Development Support
- Creative Ownership
- In-Office Role in Surrey, BC with a collaborative and supportive environment
- Path to Leadership as we grow our marketing and communications function

**Why Join TNC Immigration?**

We don’t just process paperwork — we help people start new lives. Your content will tell those real, emotional, and inspiring stories while helping families from around the world discover trustworthy immigration support. You'll have creative freedom, supportive leadership, and the opportunity to shape the voice of a rapidly growing Canadian brand.

**How to Apply**

We can’t wait to see what you create

Pay: Up to $60,000.00 per year

Schedule:

- Monday to Friday

Work Location: In person