Assistant Marketing Manager

**NOW HIRING AN ASSISTANT MARKETING MANGAER - ESTABLISHED BRANDS**

**_ If you think our products are great, you should “meat” our people_**

**THE PERKS**
- Competitive wages
- Amazing co-workers
- Exclusive Employee Rewards Programs
- Employee Referral Bonus Program (up to $1000/referral)
- Full Benefits (Health, Dental and Vision)
- Free Wi-Fi & Coffee
- Employee Appreciation Events

**THE BUSINESS**

At Piller’s, we’re in the business of crafting high quality, specialty foods for families to enjoy. Our award-winning deli and meat products are found in grocery and restaurant chains across North America. We’re passionate about our products and equally as passionate about the success and safety of our people.

If you are looking for a long-term career in manufacturing with job security, teamwork, and fantastic co-workers, consider us as your next place to call home.

**THE PEOPLE**

We are a community made up of introverts, extroverts, family people, single people, passionate people, creative people, sports fanatics, movie buffs, video gamers, music makers, gym goers, pet lovers and every other variety. When you work with friends, it doesn’t feel like work

**THE OPPORTUNITY**

Are you passionate about food, brand marketing, and building community? Do you enjoy storytelling and building a brand from the ground up? Are you looking for an environment that values continuous learning and supports opportunities for growth?

The Assistant Marketing Manager - Established Brands is responsible for providing support in developing and executing marketing activities for assigned brands across all channels (Retail, Export, Foodservice, Non-Trad) to achieve the brands’ revenue goals and strategic business objectives. Based in Waterloo Ontario and reporting to the Senior Marketing Manager, this position is an integral part of our small, dynamic marketing team. We’re looking for a creative, energetic, and enthusiastic individual who is excited to learn and bring innovative and unique ideas from concept to implementation. If you’re a collaborative team player and a strong critical thinker focused on driving brands forward, we want to hear from you
- Assist in the development of marketing strategies for assigned brands including brand positioning, market and competitive analyses, customer segmentation, penetration plans, promotional activities, and related product positioning.
- Guide development and lead execution of effective integrated marketing communication programs to build consumer value, including but not limited to, branding, public relations, advertising, tradeshows, market research, digital media, and content management, either directly or on an outsourced basis.
- Develop and deliver all marketing materials including print, POS, coupons, sampling, as well as trade and consumer advertising including magazine, radio, and out-of-home.
- Facilitate brand and product marketing support including product launch promotional support, sales training, presentations, and tools, and general sales support.
- Gather, analyze, and report on consumer and customer research and trends.
- Work with innovation team to identify trends and research opportunities to support the brand’s innovation pipeline and new product development process.
- Work closely with Marketing Manager, Product Development and Regulatory Affairs teams for new product development and product improvements, and product lifecycle management.
- Plan and coordinate community events, sponsorships, and trade shows.
- Support Customer Service team with website/phone inquiries, as needed.

**THE REQUIREMENTS**
- Bachelor's Degree in Marketing, Business Administration, Commerce, or related field, with a minimum of 1-4 years of experience in marketing or brand management.
- Experience in consumer-packaged good or retail grocery industry is considered a strong asset.
- Experience in developing and executing marketing and sales strategies and programs to meet or exceed planned objectives.
- Excellent interpersonal skills and proven ability to build strong relationships with internal and external stakeholders.
- Strong project management skills with demonstrated ability to multi-task, set priorities within tight timelines, and work within a budget.
- Experience working with various industry and data reports/tools (Nielsen, Mintel, etc.).
- Highly effective written and verbal communications skills.
- Advanced Microsoft Office skills (Word, Excel, PowerPoint, Outlook, OneNote).
- Basic knowledge of photo/image software (AcrobatPro, Illustrator, Photoshop, Flash, Publisher) is considered a strong asset.
- Strong understanding of major social media platforms including Facebook, Instagram, TikTok, YouTube, X, Pinterest, etc.
- Basic understanding of financial concepts and principles.
- Occasional travel within Canada and USA
- We would like to thank all applicants for their interest; however only those selected for an interview will be contacted._
- _Piller's Fine Foods is a