Social Media Manager
1 week ago
All Purpose is searching for a skilled social media manager to adapt and amplify our brand story on a part-time basis.
About us
All Purpose is a Vancouver-based creative agency crafting thoughtful digital experiences and award-winning media to uplift our partners’ positive impact in the world.
We are a team of 36+ visual and experience designers, strategists, UX researchers, developers, digital marketers, illustrators, video producers, editors, storytellers, project managers, animators, and researchers.
About the role
As we expand a compelling, on-brand social presence, we’re looking for a strategic social media aficionado to own our social content across channels and drive meaningful engagement. This is an opportunity to jump into a social management role at a peak moment of transformation: you’ll be able to truly own and evolve our social presence as we scale up our content marketing.
About you
What it takes
**Responsibilities**:
- Translation of a clear social marketing strategy into aligned, on-brand content and campaigns adapted for our target channels
- Owning and scaling our social media presence, from content creation and publication, to monitoring and analysis
- Developing targeted strategies to achieve audience-specific goals
- Close collaboration with the marketing and design teams to develop brand-aligned content
- Proactive audience engagement
- Metrics reporting, analysis, and improvements
Skills we’d like to see
- 2+ years’ experience managing social channels
- A comprehensive understanding of creative agencies and preferably, of social impact organizations and B. Corporations
- A track record of success in owning and building a social presence across channels, with particular emphasis on LinkedIn, Instagram (posts, stories, and reels), Twitter
- Experience creating, managing and measuring paid ad campaigns (LinkedIn specifically)
We offer
- A flexible working schedule
- Meaningful, high-impact work as a certified social impact organization (B Corp)
- An inclusive workplace with resources deployed to improving Justice, Equity, Diversity & Inclusion (JEDI)
- We are a certified Pride at Work Canada partner
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