Manager, Marketing and Communications
1 week ago
Calgary Economic Development (CED) is an opportunity-maker, helping to spark and fuel Calgary’s growth. Our mandate is to position Calgary for long term economic success, through the expansion, retention and attraction of companies, capital and talent. We offer a wealth of information to help everyone succeed and we tirelessly promote Calgary, in Canada and around the world. We are passionate about our role in shaping and sharing Calgary’s story, a place of blue sky thinking and unexpected opportunities.
**About the TalentED Greater Calgary Project**
**Job Summary**
The** Manager, Marketing and Communications** will lead the development and execution of TalentED Greater Calgary’s marketing and communications strategy. This includes content creation, brand storytelling, market research, media relations, campaign launches, and event coordination. The role works closely with the TalentED Secretariat to engage internal and external audiences and manage partnerships and sponsorships.
This is a full-time contract position with a minimum in-office requirement of 3 days a week.
**Key Responsibilities**
Strategic Marketing
- Develop and execute marketing, communications and media relations plans for TalentED Greater Calgary, ensuring they align with project objectives and company goals.
- Create engaging social media content and videos according to branding standards, to increase audience reach.
- Lead TalentED digital marketing through advertising, SEO, analytics, and website maintenance.
- Use and maintain tools to assist with marketing and communication efforts (website, social media channels, e-newsletters, etc.).
- Ensure constant improvement and superior delivery of communications and media relations plans.
- Prepare speaking notes, presentations, briefing documents and key messages.
- Proofread and edit copy to ensure error-free content and publications for TalentED Greater Calgary.
- Track marketing metrics for TalentED.
Relationship Management
- Manage contractors, vendors and staff to fulfill marketing and communications plans and events.
- Collaborate with internal teams to develop branding materials.
- Identify and manage sponsorship agreements and partnerships.
- Manage vendors and oversee budget, contract deliverables, purchase orders, and invoices.
**Let’s Talk About You**
You’re a strategic communicator and creative storyteller who thrives in fast-paced environments. You bring a strong understanding of marketing, media relations, and digital engagement, and know how to tailor messaging to diverse audiences.
You have a passion for our city and are excited at the prospect of working on projects that build on the energy of our community. You are collaborative and can manage multiple projects with ease.
**Education**
Post secondary degree or diploma in Marketing, Communications, Public Relations, Journalism or similar field.
Membership with a professional organization (IABC/CPRS) will be considered an asset.
**Experience**
Minimum 5 years of experience in marketing and communications, with 1 to 3 years of progressive management and leadership responsibilities.
- Note: An equivalent combination of education and experience may be considered._
**Key Skills and Competencies**
- Expertise in developing and executing integrated marketing and communications plans aligned with organizational goals and audience needs.
- Strong ability to craft and proofread compelling content across multiple formats—press releases, social media, newsletters, reports, and more—with attention to tone, clarity, and accuracy.
- Understanding of stakeholder environments, including SMEs, non-profits, and post-secondary institutions, with the ability to navigate complex relationships and external factors.
- Event planning and sponsorship/partnership acquisition.
- Skilled in digital marketing, SEO, analytics, and tools like Microsoft 365, CRM systems, Canva, Adobe Acrobat Pro, and generative AI.
**EDI Commitment Statement**
Calgary Economic Development celebrates diversity and is committed to advancing Equity, Diversity and Inclusion (EDI). Through EDI, we create a path to success for all our employees, where they have equal opportunity for advancement, have the voice to contribute to our collective growth and development and work in an inclusive environment.
all aspects of the selection process. Please advise at any point and we will do our best to work with you to meet your needs.
**To Apply**:
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