B2b Content Writer

1 week ago

Montréal, Canada Visual Knowledge Share Ltd Full time

VKS is a leading Industry 4.0 software company that provides a web platform for sharing interactive work instructions and business intelligence for any industry. Leveraging the power of visual learning, VKS helps companies convert their standard operating procedures into a paperless step-by-step form, complete with images, videos, annotations, documents, and more.

At VKS, we value our customers, innovating with purpose, and providing a healthy work-life balance, with a large emphasis on employee health and wellness. We offer many fun activities ranging from beach volleyball, to bootcamp and yoga classes. We also offer employees the option to work remotely, work in the office, or a combination of both. If your values match ours, we would love to meet you

**Position Summary**:

- **Position status**:Full-time, Permanent
- **Start date**: As soon as possible
- **Salary**: To be discussed
- **Work schedule**: Full-time, flexible
- **Place of work**:

- 1241 Cascades St., Chateauguay, Quebec, Canada J6J 4Z2
- Remote work within Canada available

**Your Role & Responsibilities**:

- Write clear, concise, and engaging articles and case studies that provide valuable insight into the world of manufacturing, lean manufacturing, Industry 4.0, IoT, and digital transformation;
- Find creative ways to implement pictures, videos, data, statistics and more into articles and content;
- Perform ongoing keyword research and have experience with on-page SEO optimization;
- Support with link building efforts by researching and reaching out to potential websites;
- Research and suggest emerging content trends.
- Collaborate with the marketing team to develop new website pages and optimize existing ones;
- Support integrated marketing campaigns and coordinate with various stakeholders on the marketing team to achieve campaign goals;
- Understand the challenges of different sales teams and develop collateral tailored to each of them;
- Work cross-functionally with sales, product management, and customer support; Monitor industry publications, social media, and websites to track recent developments in the market and recommend new ideas to increase company visibility.

**Skills & Requirements**:

- Bachelor's degree in Marketing, English, Communications or similar field;
- 3+ years of experience in content writing, preferably in a SaaS B2B environment;
- Exceptional research skills and ability to simplify complex topics into an easy-to-understand way for any reader;
- Experience with SEO ranking factors, link building, analytics, algorithms, techniques and tracking tools;
- Experience with link building strategies is an asset;
- B2B marketing experience, preferably in B2B SaaS;
- Manufacturing / Industrial / IoT / Industry 4.0 experience is preferred;
- Highly organized and detail-oriented;
- Independent, proactive individual who also works well in teams;
- Strong sense of responsibility and commitment;
- Independent, proactive individual who also works well in teams;
- Strong sense of responsibility and commitment;

**What we offer**:

- Knowledgeable and highly-skilled team;
- Training possibilities (on-line and in-person);
- Great work-life balance;
- Competitive salaries and advantages;
- RRSP Matching (Qc employees only);
- Medical Benefits
- Gym on site;
- Team activities & Happy Hours;
- Sports Leagues;
- Cafeteria service;
- Free parking and coffee

**What other companies call this role**:

- Marketing Writer Content Writer

**Can’t wait to hear from you **:

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