Director, Strategic Sponsorships

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Locations: Toronto, ON

Time Type: Full Time

Posted On: Posted 2 Days Ago

Time Left to Apply: End Date: November 9, 2024 (5 days left to apply)

Job Requisition ID: 2423534

We’re building a relationship-oriented bank for the modern world. We need talented, passionate professionals who are dedicated to doing what’s right for our clients.

At CIBC, we embrace your strengths and your ambitions, so you are empowered at work. Our team members have what they need to make a meaningful impact and are truly valued for who they are and what they contribute.

To learn more about CIBC, please visit CIBC.com

**NOTE: This is a 12-month opportunity providing temporary coverage for a Secondment.**

What you’ll be doing

As the Director, Strategic Sponsorships you will be responsible for providing strategic planning, expert advice, and guidance to ensure that Sponsorship investments are integrated, coordinated and deliver a strong return on investment while demonstrating CIBC’s focus on Client Relationships. You will direct strategic programs including Toronto Pearson (GTAA), Metrolinx, Whistler, ONRoute and more. The role is accountable for ensuring engagement and collaboration across all lines of business and every region of Canada.

At CIBC we enable the work environment most optimal for you to thrive in your role. You’ll have the flexibility to manage your work activities within a hybrid work arrangement where you’ll spend 1-3 days per week on-site, while other days will be remote.

How you'll succeed

• Work with business partners (internal/external) to execute against approved strategy and implement measures for success.
• This role is accountable for ensuring that critical strategic partnership relationships are well supported by monitoring and protecting partnership rights with tact, diplomacy and efficiency, escalating as required.
• Manage internal approval processes on programs and campaigns.
• Ensure initiatives deliver against plan objectives , are aligned to divisional strategic priorities and support key marketing principles.
• Collaborate closely with the Senior Manager and Sponsorship Marketing to ensure alignment with our product/service marketing communication and to determine relevant products/service solutions should they be a component of the Sponsorship campaign.
• Work effectively across functions with Marketing, Community Investment, Communications & Public Affairs to maximize the value of Sponsorships.
• Develop and manage strong relationships with internal business partners , particularly alignment and coordination with Retail Distribution, Card Services and Capital Markets to ensure business needs are met, contract rights are protected and relationships are productive.
• Engage with third party suppliers and agency partners.
• Track financial triggers and accurately capture business results on a regular basis (including ATMs, retail, foreign exchange, cards, segment and group banking offers).
• Develop and lead Marquee programs in conjunction with the GTAA to build CIBC brand awareness and opportunities for CIBC clients at Toronto Pearson.
• Ensure ongoing communication and manage weekly status updates on all aspects of assigned projects and responsibilities owned.
• Proactively identify new and effective ways to maximize Sponsorship potential the forecasting of revenue generation and ROI.
• Support other sponsorship and marketing initiatives as required.
• Work to bring professionalism , simplicity and caring to all we do.

Who you are

• You can demonstrate experience in marketing and sponsorships (5+ years), including a solid understanding of how to demonstrate ROI.
• Broad understanding of marketing communications including planning, production and implementation.
• Demonstrated ability to manage strategic plans.
• Strong presentation skills and the ability to support recommendations with facts.
• Demonstrated initiative and problem-solving skills.
• Strong organizational and project management skills , along with the ability to work in a fast-paced environment managing multiple deadlines and priorities simultaneously.
• Ability to develop and implement plans with interdepartmental working teams.
• Strong drive to ensure timely delivery.
• Team player that can assist on campaigns outside of Strategic Partnership and Community Investment initiatives if required.
• You're passionate about people. You find meaning in relationships, and surround yourself with a diverse network of partners. You build trust through respect and authenticity.
• You put our clients first. You engage with purpose to find the right solutions. You go the extra mile, because it's the right thing to do.
• You're driven to succeed. You are motivated by accomplishing your goals and delivering your best to make an impact.
• You understand that success is in the details. You notice things that others don't. Your critical thinking skills help to inform your decision making.
• Values matter to you. You bring your real self to work and you live our values – trust, teamwork and accountability.

What CIBC Offers

At CIBC, your goals are a priority. We start with your strengths and ambitions as an employee and strive to create opportunities to tap into your potential.

• We work to recognize you in meaningful, personalized ways including a competitive compensation, a banking benefit*, wellbeing support and additional offers such as employee and family assistance programs and MomentMakers, our social, points-based recognition program.
• Our spaces and technological toolkit will make it simple to bring together great minds to create innovative solutions that make a difference for our clients.

*Subject to program terms and conditions

What you need to know

• CIBC is committed to creating an inclusive environment where all team members and clients feel like they belong. We seek applicants with a wide range of abilities and we provide an accessible candidate experience. If you need accommodation, please contact
• You need to be legally eligible to work at the location(s) specified above and, where applicable, must have a valid work or study permit.
• We may ask you to complete an attribute-based assessment and other skills tests (such as simulation, coding, French proficiency, MS Office). Our goal for the application process is to get to know more about you, all that you have to offer, and give you the opportunity to learn more about us.

Expected End Date : 2025-11-28

Job Location : Toronto-81 Bay, 33rd Floor

Employment Type : Regular

Weekly Hours : 37.5

Skills : Analytical Thinking, Campaign Development, Communication, Customer Engagement, Leadership, Marketing Campaign Analysis, Marketing Planning, Operational Efficiency, People Management, Waterfall Project Management

At CIBC, we are in business to help our clients, employees and shareholders achieve what is important to them. Our ability to create value for all CIBC stakeholders is driven by a business culture based on common values: Trust, Teamwork and Accountability.

Working with CIBC makes you a part of a work environment committed to our clients, employees and communities - a place where you can excel. Every day, our 44,000 employees help our clients achieve their financial goals, because what matters to our clients, matters to us.