Senior Product Marketing Manager

2 months ago

Old Toronto, Canada Tipalti Full time
{"heading": "Become a Key Player in Tipalti's AP Product Success", "subheading": "Join Tipalti's Marketing Team as a Senior Product Marketing Manager", "content": "

Tipalti is one of the world's fastest-growing fintech companies, free finance professionals to lead by modernizing the entire payables operation. We are a well-funded, late-stage start-up backed by high-profile investors. Our business is a global operation with headquarters in the San Francisco Bay Area, offices in various locations, and a diverse team of passionate individuals.

As a Senior Product Marketing Manager, you will be responsible for driving the success of our Accounts Payable (AP) product. This includes maintaining a deep comprehension of AP target customer characteristics, needs, and pain points. You will collaborate closely with the product management team to gain a deep understanding of the AP product roadmap and act as the voice of the customer.

Responsibilities:

  • Develop and execute strategic Go-to-Market (GTM) plans that leverage data insights to drive results, including product launches, market research, content creation, customer profiling, and sales enablement.
  • Work collaboratively with product management and marketing teams to set, monitor, and achieve business and marketing objectives.
  • Analyze product usage trends to inform product development, pricing strategies, content creation, and sales collateral to accelerate the sales pipeline.

Requirements:

  • 10+ years of professional experience, including 5+ years in a product marketing role for B2B SaaS solutions in finance, fintech, or payments.
  • Bachelor's degree or equivalent experience.
  • Exceptional verbal and written communication skills, with the ability to confidently present at webinars, conferences, and industry events.

Our benefits package includes a competitive salary, stock options, matching RRSP, extended benefits, and a hybrid working model. We are committed to creating an inclusive culture and welcome applications from diverse candidates.\
\

"}

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