Senior Account Executive

1 month ago

Halifax, Nova Scotia, Canada Petal Full time
About the Role

Petal is a leading Canadian healthcare orchestration and billing company that revolutionizes healthcare systems to make them agile, efficient, and resilient by enabling the forecasting and shaping of world-class healthcare through advanced analytics and informed insights.

We are seeking a highly motivated and experienced Senior Account Executive to pioneer market expansion and client development in Atlantic Canada for our portfolio of SaaS solutions.

Key Responsibilities
  • Drive revenue, adoption, and market penetration for enterprise accounts in the healthcare sector in your assigned territory;
  • Leverage your existing database of contacts to prospect high-potential opportunities and build relationships with key hospital players to jumpstart pipeline development;
  • Develop and execute on account-based strategies from scratch to drive pipeline creation and establish a strong client base;
  • Travel within an assigned territory to conduct face-to-face meetings, demos, and discovery sessions with potential customers;
  • Help customers achieve their goals by understanding the foundation of their needs and successfully articulating compelling value proposition and ROI;
  • Identify, address, and overcome potential buying obstacles unique to the healthcare sector in the different Canadian Atlantic regions;
  • Clearly articulate and demonstrate our value proposition, positioning Petal as the clear number one choice for prospects;
  • Communicate and collaborate cross-functionally with sales engineering for solutions modelling, as well as with inside sales, customer success and marketing teams to uncover new opportunities and drive success;
  • Grow your network and Petal's brand awareness by attending conferences, workshops and industry events;
  • Maintain detailed and up-to-date records of daily activities in Salesforce CRM to track progress.
Requirements
  • 10+ years of experience, with a minimum of 5 years of experience in B2B sales in the healthcare technology industry, showcasing a proven ability to build pipelines, conduct extensive prospecting, and leverage key contacts for business development;
  • Experience in enterprise SaaS software selling (a strong asset);
  • A demonstrated track record of prospecting, qualifying, and closing sales, consistently achieving quota expectations through proactive lead generation and strategic relationship-building efforts;
  • The flexibility and willingness to travel and work on the road, engaging directly with potential clients to drive business growth and foster relationships;
  • Excellent relationship building and negotiation skills, enabling you to cultivate strong connections with prospects at all organizational levels and tailor your sales approach to each persona's specific needs;
  • Strong verbal and written communication skills, including the ability to deliver compelling presentations that effectively articulate the value proposition of our solutions and drive conversion;
  • A resilient entrepreneurial spirit and a high degree of autonomy, empowering you to thrive in a fast-paced sales environment, where initiative and innovation are valued;
  • Since you will be regularly interacting with English-speaking colleagues and clients located outside of Québec, proficiency in English (spoken, written, and read) is required.
About Petal

Petal is an active participant in the equal opportunity employment program, and members of the following target groups are encouraged to apply: women, people with disabilities, aboriginal peoples and visible minorities. If you are a person with a disability, assistance with the screening and selection process is available on request.

We offer a competitive compensation package, including a signing bonus of $1,000 for your remote work set-up, variable compensation plan, 4 to 6 weeks of vacation per year, 5 paid personal days per year, group RRSP / DPSP plan with employer contribution, complete group insurance plan, annual wellness allowance, access to the Lumino Health telehealth application, and flexible work hours.

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