Strategic Email Marketing Lead for Creative Niche

6 days ago


Toronto, Ontario, Canada Creative Niche Full time

About this role: We are seeking a highly experienced Email Marketing Manager to join our team at Creative Niche on a full-time contract basis, with the potential to become a permanent hire if the fit is right.

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This is an exceptional opportunity to oversee and optimize our email campaigns, lifecycle journeys, and CRM strategies. The ideal candidate will have expertise in designing and managing automated workflows, segmenting audiences, and tracking performance using data-driven insights.

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We are looking for a skilled marketer who thrives on creating impactful email experiences tailored to customer behaviors and preferences. Key responsibilities include planning, creating, and executing email marketing campaigns, including newsletters, product updates, promotional offers, and transactional messages.

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The successful candidate will also be responsible for building, managing, and optimizing lifecycle marketing workflows in Customer. They will conduct A/B tests to optimize subject lines, content, calls-to-action, and send times for improved performance. Additionally, they will collaborate with cross-functional teams to align CRM strategies with business goals and customer journeys.

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Requirements:

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  • 5+ years of experience in email marketing, with a focus on CRM and lifecycle marketing">
  • Proficiency in HTML and CSS for email template design and troubleshooting">
  • Strong ability to analyze campaign performance and turn data into actionable strategies">
  • Familiarity with additional CRM or marketing automation tools (a plus)">
  • Exceptional attention to detail with a commitment to delivering high-quality work">
  • Ability to prioritize tasks, meet deadlines, and manage multiple projects simultaneously">
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About us: At Creative Niche, we value innovation and creativity in all aspects of our business. Our team is passionate about staying ahead of the curve and embracing new trends and technologies.

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Estimated salary: $90,000 - $110,000 per annum, depending on experience

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Location: [Location not mentioned]

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Contact information: [Not included]



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