Lead Generation Strategist

6 days ago


Toronto, Ontario, Canada Leads Full time
Job Summary

We are seeking a highly skilled Lead Generation Strategist to join our team at Leads.io.

This is an excellent opportunity for someone who is passionate about marketing and has a proven track record of success in lead generation.

About the Role

The Lead Generation Strategist will be responsible for planning, optimizing, implementing, and analyzing lead generation campaigns across various channels. This includes managing budgets, developing testing plans, establishing and tracking KPIs, and reporting on performance.

You will work closely with the creative studio to brief new opportunities and conduct A/B testing and analysis of ad copy, visuals, and landing pages to refine and improve CTR and CR.

About Us

Leads.io is a technology-driven partner in effective lead generation. As a global team spread across eleven offices in nine countries, our mission is to provide empowering business solutions on a global scale.

We deliver high-quality leads through diverse channels such as Facebook, Instagram, TikTok, display, native, paid search, and organic. Our vision is to become a global frontrunner in lead generation while growing as individuals in the process.

Requirements
  • 3-5 years of marketing experience
  • Hands-on experience and knowledge of media buying platforms like Meta and TikTok
  • Able to set up campaigns from scratch on Meta and TikTok
  • Broad understanding of marketing principles and practices
What We Offer

As a Lead Generation Strategist at Leads.io, you can expect a competitive salary of $80,000 per year, 20 holidays per year, hybrid working, flexible working hours, and an open and inclusive culture that fosters personal growth and initiative.

We also offer employee benefits including Life Insurance, Accidental Death & Dismemberment, Extended Health Care, Dental, and Dependent Life. Additionally, you'll have access to mental health support through OpenUp, provided anonymously and without cost.

And, you'll have the opportunity to work fully remotely for up to a month per year from a location of your choice.

Cultural Values

We value Trust, Ownership, Grow Smart, and Thrive as a Team. If you're excited about this opportunity, we invite you to apply now.



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