Marketing Director
4 weeks ago
Marketing Director Job Description
About the Role
ROCKWOOL Group is seeking a Marketing Director to lead the development and execution of the North American marketing strategy. This includes brand awareness and reputation, customer marketing, product marketing, channel marketing, and digital marketing.
Key Responsibilities
- Develop and implement the North American marketing communications strategy for new and existing products.
- Lead the development of sales enablement strategies to support operational sales and promotional activity.
- Manage the North American marketing budget and external marketing agencies.
- Collaborate with the Product Management team to develop marketing and branding strategies for new and existing products.
- Work cross-functionally with Product Management & Strategy, Public Affairs & Communications, Market Intelligence, and Technical teams.
Requirements
- University degree in Business, Marketing, or Communications.
- Minimum 7 years' experience in Marketing in a leadership role.
- Strong data analytics background.
- Experience working with national distributors.
- Customer-minded and analytical/insights-driven.
- Proven ability to plan and manage budgets.
- Good written and verbal communication skills and attention to detail.
- Experienced and highly skilled proficiency in Microsoft Office applications.
About ROCKWOOL Group
ROCKWOOL Group is the world leader in stone wool solutions. We transform volcanic rock into safe, sustainable products that help people and communities thrive. We are a global company with more than 12,000 employees, located in 40+ countries with 51 manufacturing facilities.
Our Culture
We want all our people to feel valued, respected, included, and heard. We employ 79 different nationalities worldwide and are committed to providing equal opportunities to all employees, promoting diversity, and working against all forms of discrimination among ROCKWOOL employees.
ROCKWOOL Group is an Equal Opportunity Employer.
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