Digital Marketing Specialist
1 week ago
Company Overview:
Northside Auto Group is a dynamic and innovative automotive dealership located in Sault Ste. Marie. We are committed to providing exceptional customer service and delivering outstanding results.
Job Summary:
We are seeking a highly motivated and experienced Digital Marketing Specialist to join our team. As a key member of our marketing department, you will be responsible for developing and executing comprehensive digital marketing strategies to enhance brand visibility and drive customer engagement.
Responsibilities:
- Develop and implement multi-channel digital marketing campaigns across social media, email, and online platforms
- Collaborate with the marketing team to create and maintain a marketing calendar, ensuring timely delivery of all marketing materials
- Design and create engaging content for social media, website, email newsletters, and other marketing materials
- Analyse social media metrics to measure campaign effectiveness and make recommendations for improvement
- Support the planning and execution of promotional events and community outreach activities
- Manage and grow Northside Auto Group's social media presence by creating and curating content, responding to inquiries, and monitoring trends
Requirements:
- Strong understanding of digital marketing and social media platforms
- Excellent written and verbal communication skills
- Proficiency in Microsoft Office Suite and marketing software (e.g., Adobe Creative Suite, CRM systems)
- Experience using CANVA
- Familiarity with SEO and SEM strategies
- Experience with graphic design and video editing software
Benefits:
- Dental care
- Extended health care
- On-site parking
Estimated Salary: $60,000 - $80,000 per year
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