Digital Marketing Specialist

1 week ago


Sault Ste Marie, Ontario, Canada Sault Ste. Marie Full time

Company Overview:

Northside Auto Group is a dynamic and innovative automotive dealership located in Sault Ste. Marie. We are committed to providing exceptional customer service and delivering outstanding results.

Job Summary:

We are seeking a highly motivated and experienced Digital Marketing Specialist to join our team. As a key member of our marketing department, you will be responsible for developing and executing comprehensive digital marketing strategies to enhance brand visibility and drive customer engagement.

Responsibilities:

  • Develop and implement multi-channel digital marketing campaigns across social media, email, and online platforms
  • Collaborate with the marketing team to create and maintain a marketing calendar, ensuring timely delivery of all marketing materials
  • Design and create engaging content for social media, website, email newsletters, and other marketing materials
  • Analyse social media metrics to measure campaign effectiveness and make recommendations for improvement
  • Support the planning and execution of promotional events and community outreach activities
  • Manage and grow Northside Auto Group's social media presence by creating and curating content, responding to inquiries, and monitoring trends

Requirements:

  • Strong understanding of digital marketing and social media platforms
  • Excellent written and verbal communication skills
  • Proficiency in Microsoft Office Suite and marketing software (e.g., Adobe Creative Suite, CRM systems)
  • Experience using CANVA
  • Familiarity with SEO and SEM strategies
  • Experience with graphic design and video editing software

Benefits:

  • Dental care
  • Extended health care
  • On-site parking

Estimated Salary: $60,000 - $80,000 per year



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