Lead Generation Strategist

1 week ago

Toronto, Ontario, Canada Leads Full time

We are the world's #1 tech-driven lead generation agency. With a determination to become an ever-better growth catalyst for our clients, we are on the lookout for fresh faces to join our dynamic team.

This position can be filled on a part-time basis (32-40 hours per week) and offers flexible working hours between 8 am - 6 pm Mon - Fri.

Key Responsibilities:

We are in search of a lead generation strategist to complement our dynamic work environment. Your role encompasses planning, optimizing, implementing, and analyzing lead-generation campaigns through our Paid Marketing channels. Your primary objective is to generate high-quality leads and ensure campaigns meet revenue and margin targets with a strong focus on ROI.

Other responsibilities include:

  • Developing and executing comprehensive marketing campaigns that drive lead generation and maximize ROI.
  • Utilizing your extensive knowledge of marketing principles to design and implement effective marketing strategies.
  • Crafting and refining sophisticated marketing strategies that cater to various market segments and business goals.
  • Providing mentorship and support to junior team members, ensuring their growth and alignment with overall marketing objectives.
  • Working closely with various departments, business units, and stakeholders to ensure marketing efforts are cohesive and aligned with the company's overarching goals.

About Us

We are your technology-driven partner in effective lead generation. As a global team spread out across eleven offices in nine countries, our mission is to provide empowering business solutions on a global scale. By delivering high-quality leads through diverse channels such as Facebook, Instagram, TikTok, display, native, paid search, and organic, we aim to elevate our clients' ventures to new heights of success.

As a team of result-oriented experts in marketing, technology, strategy, and content, we remain committed to excelling at our craft with every step we take. We think big, act fast, and confidently pave the way for the future. Through a dedication to personal excellence, teamwork, and accountability, we foster an environment in which you can shape your path to success while engaged in a dynamic and successful company environment.

Requirements

Your Qualifications

  • You have 5-7 years of experience.
  • You have a proven track record in planning, optimizing, implementing, and analyzing lead-generation campaigns.
  • Having a strong understanding of marketing principles and practices sounds like you.
  • You can develop and execute complex marketing strategies and tactics.
  • You would like to oversee and mentor junior team members.
  • You excel at collaborating with various departments and stakeholders.

As we value diversity and inclusivity as a hallmark of our success, all candidates from all backgrounds will receive fair consideration irrespective of their race, gender, faith, religion, or disability.

Benefits

What's in it for You?

  • A competitive salary of $80,000 - $100,000 per year, depending on experience.
  • 32 - 40 hours per week.
  • 20 holidays per year.
  • Hybrid working.
  • An open and inclusive culture that fosters personal growth and initiative.
  • Knowledge sessions hosted by internal and external experts.
  • Great lunch on Fridays to celebrate the weekend.
  • Employee Benefits Plan which includes Life Insurance, Accidental Death & Dismemberment, Extended Health Care, Dental and Dependent Life.
  • Flexible working hours.
  • Provided equipment (Macbook, mouse/keyboard).
  • Access to mental health support through OpenUp is offered anonymously and without cost.
  • The opportunity to work fully remotely for up to a month per year from a location of your choice.

Our Values

We emphasize accountability and transparency, setting the foundation for genuine partnerships.

We believe in taking ownership of our work and ourselves, aiming to improve our business and being the best version of ourselves.

We are committed to scaling our business while growing as individuals, continually striving for excellence.

We believe that teamwork is a key ingredient to obtaining outstanding results, encouraging a social and enjoyable working environment.

Our recruitment process is designed to ensure the best fit, comprising a phone meeting to discuss qualifications, followed by two interviews for skills and cultural alignment.

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