Digital Customer Experience
3 weeks ago
About the Role
We are seeking an exceptional Digital Customer Experience & E-Commerce Expert to join our team at RONA Inc. This role is crucial in driving the long-term revenue and profit growth of our online businesses.
Key Responsibilities
- Oversee the implementation and management of all online-only programs.
- Lead the online launch of new brands, ensuring a cohesive and engaging customer experience.
- Develop and optimize promotional strategies, including dynamic coupons, value cues for search landing pages, value cues badges, and flyer integration.
- Manage various content pages, including shop & brand pages, awareness pages, and operational pages.
- Analyze and optimize the customer journey funnel to improve conversion rates.
- Analyze and optimize site navigation based on trends and seasonality.
- Oversee site content, focusing on optimization in categories and collaboration with the marketing team on the Workbench content section.
- Support the marketing team in managing site monetization efforts, starting with Criteo, and collaborate to introduce new monetization strategies.
- Lead the transfer of all content pages to the new Sanity platform.
- Participate in all E-Commerce Projects & QA Testing as needed.
- Implement new site features, such as the 'New In' filter, to enhance customer engagement.
- Conduct A/B tests to compare different site elements (e.g., NPC vs PLP) and analyze results to drive improvements.
Requirements
- Bachelor's degree in business, e-Commerce, or similar.
- At least 3 years of experience in e-commerce, digital marketing.
- Cross-functional experience and ability to lead directly and through influence.
- Experience with Adobe Analytics, Hotjar, and Figma (an asset).
- Exceptional analytical and communication skills.
- Driven, self-starter attitude, problem-solving skills, and ability to perform in a fast-paced, changing environment.
- Ability to quickly bring clarity and define a path forward in complex situations.
About RONA Inc.
RONA Inc. is a leading Canadian retailer of hardware, home renovation, and construction products. We are committed to delivering exceptional customer experiences and driving business growth through innovative e-commerce solutions.
What We Offer
- A dynamic and supportive work environment.
- Opportunities for career growth and professional development.
- A comprehensive benefits package, including health, dental, and vision coverage.
- A competitive salary and bonus structure.
- A generous retirement savings plan.
- A recognition and reward program for outstanding performance.
How to Apply
If you are a motivated and experienced professional looking to take your career to the next level, please submit your application, including your resume and a cover letter, to [insert contact information]. We thank all applicants for their interest; however, only those selected for an interview will be contacted.
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