Product Manager MBA Intern

4 weeks ago


Vancouver, British Columbia, Canada TikTok Full time

Team Introduction

TikTok is shaping the future of advertising and e-commerce on one of the world's leading platforms. The TikTok Web Ads and Open-Loop E-Commerce team, part of the TikTok Monetization Product organization, is looking for a talented individual to join us for an internship in 2025. Our vision is to make TikTok the world-class platform for advertisers by designing product solutions that drive their business growth within TikTok.

Responsibilities

  • Drive revenue growth and ensure advertiser satisfaction for web ads and travel and entertainment clients on TikTok by developing highly scalable machine learning products.
  • Collaborate with cross-functional teams to design and implement end-to-end solutions, from product conception to launch and ongoing optimization.
  • Analyze business challenges, identify client pain points, and prioritize product features that enhance advertiser activation, retention, and ARPA (average revenue per advertiser).
  • Lead the development of ad solutions that prioritize product-matching strategies for delivering superior returns on ad spend (ROAS) to clients.
  • Ensure compliance with user privacy regulations and promote responsible use of advertising signals.

Requirements

  • Currently pursuing a full-time MBA or related discipline.
  • Have a basic understanding of the advertising system, good data sense, and high abstract ability.

Preferred Qualifications

  • Experience in marketing, advertising products, or relevant industry solutions.


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