Product Manager MBA Intern
4 weeks ago
Team Introduction
TikTok is shaping the future of advertising and e-commerce on one of the world's leading platforms. The TikTok Web Ads and Open-Loop E-Commerce team, part of the TikTok Monetization Product organization, is looking for a talented individual to join us for an internship in 2025. Our vision is to make TikTok the world-class platform for advertisers by designing product solutions that drive their business growth within TikTok.
Responsibilities
- Drive revenue growth and ensure advertiser satisfaction for web ads and travel and entertainment clients on TikTok by developing highly scalable machine learning products.
- Collaborate with cross-functional teams to design and implement end-to-end solutions, from product conception to launch and ongoing optimization.
- Analyze business challenges, identify client pain points, and prioritize product features that enhance advertiser activation, retention, and ARPA (average revenue per advertiser).
- Lead the development of ad solutions that prioritize product-matching strategies for delivering superior returns on ad spend (ROAS) to clients.
- Ensure compliance with user privacy regulations and promote responsible use of advertising signals.
Requirements
- Currently pursuing a full-time MBA or related discipline.
- Have a basic understanding of the advertising system, good data sense, and high abstract ability.
Preferred Qualifications
- Experience in marketing, advertising products, or relevant industry solutions.
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