Digital Marketing SEO Expert
3 weeks ago
At VERB Interactive, we're seeking a highly skilled Local SEO Specialist to join our team. As a key member of our digital marketing agency, you'll be responsible for improving our clients' local search engine optimization (SEO) and driving their online visibility.
Key Responsibilities:
- Develop and implement local SEO strategies to enhance our clients' online presence.
- Create and publish high-quality content on Google Business Profile (GBP), including writing and editing posts.
- Analyze and present SEO reports to clients, providing actionable insights and recommendations.
- Audit and update citation sites across the internet to ensure accuracy and consistency.
- Monitor local SEO keywords and track their performance.
- Collaborate with our Accounts team and other departments to ensure seamless project execution.
- Stay up-to-date with the latest SEO trends and best practices, sharing knowledge with the team to drive continuous improvement.
Requirements:
- 2+ years of experience in local SEO.
- Post-secondary education in marketing, communications, or a related field.
- Previous experience managing GBP listings and/or social media campaigns.
- Experience managing local SEO efforts for multiple clients, with a focus on the travel and hospitality industry.
- Working knowledge of Google Analytics or other analytics tools.
- Demonstrated ability to write and create engaging content for SEO and social media.
- Hands-on experience auditing and updating online citations.
- Excellent communication and presentation skills, with the ability to clearly explain complex concepts to clients.
- Strong attention to detail, analytical, and problem-solving skills.
- Highly organized, with the ability to function in a fast-paced business environment.
Benefits:
At VERB Interactive, we offer a comprehensive benefits package, including:
- 100% premium share option for Group Health Insurance.
- A wellness spending account.
- Company matching RRSP program.
- Top-up for Parental/Pregnancy leave.
- Remote and flexible work arrangements.
- Transit and fitness discounts.
- Recreational sports teams.
- Learning and development opportunities with a variety of resources.
- Internal recognition programs.
About VERB Interactive:
We're a digital marketing agency based in downtown Halifax, Nova Scotia, with a global client base. Our team is passionate about delivering exceptional results and exceeding client expectations. If you're a motivated and talented Local SEO Specialist looking for a new challenge, we encourage you to apply.
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