Digital Marketing Strategist for Oral Care Brands
7 days ago
Colgate-Palmolive, a leading global consumer products company, seeks an experienced Digital Marketing Strategist to join our team in Midrand, Gauteng, South Africa. As a key member of our oral care marketing team, you will play a crucial role in developing and executing media strategies to drive business growth and enhance the reach, engagement, and conversion of our brands.
We are committed to creating a diverse and inclusive workplace where everyone feels valued and respected. Our commitment to diversity, equity, and inclusion starts with our people and is essential to achieving our purpose.
Estimated Salary: R1,200,000 - R1,500,000 per annum
Job DescriptionThe successful candidate will be responsible for:
- Developing and executing media strategies to achieve business goals, including analyzing market trends and competitor activity;
- Coordinating with other marketing functions to ensure seamless brand experience planning and execution;
- Collaborating with creative and content teams to develop compelling ad creatives and messaging;
- Managing delivery of media flow plans alongside our agency partners;
- Analyzing campaign performance data to identify trends, insights, and areas for improvement;
To succeed in this role, you will need:
- A Bachelor's degree in Marketing or a related field;
- Minimum 4 years of experience in a media buying, planning, and strategy environment;
- Strong analytical skills and ability to interpret data and make informed decisions;
- Proficiency in tools such as Google Analytics, media planning software, and media buying systems;
- Excellent communication and project management skills;
Colgate-Palmolive is a global leader in the consumer products industry, serving hundreds of millions of consumers worldwide with brands across four core businesses: Oral Care, Personal Care, Home Care, and Pet Nutrition. We are committed to making lives healthier and more enjoyable through our products and programs that enrich communities around the world.
We are an equal opportunity employer and welcome applications from qualified candidates who share our values and commitment to diversity, equity, and inclusion.
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