Digital Marketing Strategist

1 week ago

Toronto, Ontario, Canada Motion Recruitment Full time

motion recruitment is seeking a digital marketing strategist to join our team in toronto, ontario. as a leading recruitment agency, we are committed to delivering exceptional results for our clients.

We offer a competitive salary of $80,000 - $110,000 per year, depending on experience.

Job Description

The successful candidate will have the opportunity to work with cutting-edge cookieless solutions and digital consent management platforms to improve customer experiences and digital marketing efforts.

  • This role involves collaborating with marketing stakeholders and agency partners to implement innovative strategies and oversee the day-to-day management of consent management platforms.
  • You will be responsible for partnering with web ops teams to implement digital consent management solutions and supporting internal tracking overhauls and infrastructure builds.
  • The ideal candidate will also manage the implementation of new paid media capabilities and platforms, support channels teams and agencies with campaign ID generation and platform implementation, and stay up-to-date on best-in-class digital marketing practices.
Responsibilities

In this role, you will:

  • Collaborate with marketing stakeholders and agency partners to develop and implement cutting-edge cookieless solutions.
  • Partner with web ops teams to implement digital consent management solutions and oversee their day-to-day management.
  • Support internal tracking overhauls and infrastructure builds to ensure seamless data collection and analysis.
  • Manage the implementation of new paid media capabilities and platforms to enhance customer engagement and conversion rates.
  • Support channels teams and agencies with campaign ID generation and platform implementation to optimize marketing efforts.
  • Stay up-to-date on best-in-class digital marketing practices and technologies to drive business growth and innovation.
Requirements

To succeed in this role, you will need:

  • A bachelor's degree or college certificate in Digital Media, Web Ops, Marketing Technology, or a related field.
  • Experience with Ad Tech implementation, technical aspects of digital media platforms, and go-to-market strategies.
  • Familiarity with digital privacy regulations and privacy management platforms.
  • Familiarity with campaign ID management platforms such as Claravine.
  • A self-starter mentality with high motivation, ability to meet deadlines, and manage multiple projects simultaneously.
  • Strong prioritization, collaboration, and communication skills to work effectively with cross-functional teams in a fast-paced environment.
  • Demonstrable ability to multitask and adhere to deadlines while maintaining a well-organized approach.
  • Exceptional communication and people skills to build strong relationships with colleagues and clients.
  • Creative thinking and problem-solving skills to drive innovation and growth.

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