Chief Digital Media Strategist

1 week ago


Vancouver, British Columbia, Canada OMD Canada Full time
About the Role

We are the world's largest media network, with a presence in over 100 countries. Our organization is built on people-obsessed, outcomes-focused principles that harness evidence and data-driven solutions to drive performance and growth.

Key Responsibilities
  • Develop and implement digital marketing programs to meet client objectives, leveraging strategic insights to optimize performance and achieve key metrics.
  • Analyze data to extract actionable insights, relating findings back to client business goals and driving informed decision-making.
  • Manage forecasting, budgeting, pacing, campaign creation, and optimization across multiple channels.
  • Identify and test new platform products, highlighting client value and sharing results across teams and the organization.
  • Build and maintain strong relationships with media partners, ensuring effective collaboration and partnership.
  • Stay up-to-date with the ever-evolving digital landscape and industry trends, applying this knowledge to drive innovation and excellence.
Requirements
  • 7+ years of experience in site direct/programmatic Display/OLV, Social & Search planning and activation, with recent success in paid search and social platforms like Facebook, TikTok, Pinterest, and Snap.
  • Campaign ownership, including setup, ad creation, QA, pacing/budget management, and optimizations.
  • Ability to optimize and manage client digital strategies, ensuring micro and macro goals are met.
  • Leadership experience, with the ability to effectively manage and lead 1-3 people.
  • Reporting and analytics skills, with proficiency in Excel and the ability to craft insightful reports.
What We Offer
  • A competitive salary: $120,000 - $150,000 per year, based on experience.
  • A comprehensive benefits package, including health, dental, and vision coverage, as well as retirement savings options.
  • Ongoing training and development opportunities, designed to help you grow and succeed in your career.
  • A dynamic, inclusive work environment that values diversity and promotes collaboration.


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