Digital Communications Specialist
1 week ago
We are seeking a highly skilled Digital Communications Specialist to join our team at the University of Guelph.
About the RoleThe successful candidate will be responsible for strengthening and growing our digital media presence, supporting relationship-building with stakeholders, and driving recruitment investment in CEPS.
Main Responsibilities- Create and execute strategic social and digital media content plans to achieve marketing communications goals.
- Assess staff and faculty needs, identify opportunities for optimization, and implement improvements.
- Manage and update the CEPS website, reviewing all web content for branding, accuracy, SEO best practice, and alignment with the strategic plan.
- Develop and execute strategic social media campaigns, aligning with critical dates in CEPS' operational cycle.
- Advise faculty, staff, and College leadership on digital media and design best practices.
- Provide strategic planning and budget input for digital media initiatives.
To succeed in this role, you will require:
- A bachelor's degree or equivalent in communications, marketing, journalism, graphic design, or a related field, and a minimum of two years of experience in a relevant field.
- Experience managing social media accounts, using content management systems, and developing digital media campaigns.
- Superior writing and editing skills, strong proficiency in graphic design and visual communications, and knowledge of design best practices.
- Professional experience using Adobe Creative Suite and excellent analytical, communication, and interpersonal skills.
This is an exciting opportunity to join a dynamic team and contribute to the growth and success of the University of Guelph. The successful candidate can expect:
- An estimated annual salary range of $60,000-$80,000 CAD, commensurate with experience.
- A comprehensive benefits package, including health, dental, and vision coverage.
- A generous paid time off policy, including vacation days, sick leave, and holidays.
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