Digital Innovation Director

1 week ago


Prince George, British Columbia, Canada SRTX Full time

SRTX is a leading textile company, recognized for its innovative technology and commitment to accountability. As a certified B Corp, we strive to make a positive impact on the environment and the industry.

We are seeking an experienced Creative Director to lead our visual identity and creative direction. This role requires a dynamic leader with a strong creative vision, exceptional leadership skills, and a passion for elevating the SRTX brand.

Job Responsibilities:
  • Creative Leadership: Develop and execute innovative, on-brand creative concepts for digital, print, and experiential marketing campaigns.
  • Campaign Development: Oversee the entire creative process, from concept through execution, across multiple platforms including eCommerce, social media, and retail channels.
  • Brand Consistency: Ensure consistency and cohesiveness across all brand touchpoints, working closely with marketing, product, and eCommerce teams.
  • Team Collaboration: Manage and mentor a team of designers, Art Directors, and other creatives, fostering collaboration and guiding their professional growth.
  • Cross-Functional Partnership: Collaborate with cross-functional teams to ensure creative assets meet business objectives and are delivered on time.
  • Budgeting: Ensure projects are delivered on budget and oversee contracting and invoicing of various partners and collaborators.
  • Trend Monitoring: Stay ahead of design and fashion trends to drive innovation and ensure SRTX remains at the forefront of creative excellence.

The ideal candidate will have 5+ years of experience leading a creative team in an agency and/or in-house environment, a Bachelor's degree in Graphic Design, Photography, Communications, or a related field, and proficiency in design software such as Adobe Creative Suite.

Benefits:
  • RRSP matching contribution
  • Birthday day off & Sheertex tights gift
  • Employee perks program
  • Parental leave & PPE allowance
  • Paid time off & sick leave
  • Health & dental benefit insurance
  • Access to Telemedicine services (Dialogue)
  • Donation matching & volunteer time off
  • Commute perks with Opus & Cie & bike program
  • Learning & career growth opportunities
  • Snacks, coffee, and a collaborative work environment

The estimated annual salary for this position is $120,000-$150,000, based on industry standards and market research.


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