Strategic Partner Marketing Lead

6 days ago

Old Toronto, Ontario, Canada J.P. Morgan Full time
Job Title: Strategic Partner Marketing Lead

At J.P. Morgan, we're committed to delivering innovative financial solutions to our clients. As a Strategic Partner Marketing Lead, you'll play a key role in driving revenue growth through our partner marketing initiatives.

About the Role

We're seeking a highly talented and analytical marketing leader to join our team. As a Strategic Partner Marketing Lead, you'll be responsible for developing and executing revenue-generating co-marketing programs with our partners. Your primary focus will be on driving growth by leveraging different types of partners to promote our payment solutions to small, medium, and enterprise-size businesses.

Key Responsibilities
  1. Develop and execute revenue-generating co-marketing programs with partners in Canada.
  2. Create world-class co-marketing programs that scale lead generation and brand awareness.
  3. Drive new merchant acquisition by developing a data-driven, integrated annual partner marketing plan.
  4. Foster cross-functional collaboration and support with Sales, Relationship Managers, Business Development, Communications, Operations, Channel Partners, and Data Analytics.
  5. Relentlessly optimize placement and performance to drive new growth, engage current clients, and retain likely-to-churn merchants through appropriate campaigns that serve each segment of the funnel.
  6. Leverage partner profitability and profit potential to identify, quantify, and prioritize opportunities by partner.
  7. Socialize program strategy, calendar of marketing activities, and campaign performance to key stakeholders internally and externally.
Requirements
  1. 5+ years of experience in B2B Partner/Channel Marketing, with prior experience in Payments, E-commerce, Financial Services, and Retail preferred.
  2. 5+ years of marketing experience driving ROI-based B2B marketing programs.
  3. Demonstrated experience utilizing data-driven approaches to develop strategy from the ground up for customer acquisition and engagement via partner channels.
  4. Strong strategic marketing and creative thinking capabilities to connect the Chase benefits to partner and merchants' needs.
  5. Strong emotional intelligence that drives respect and trust amongst peers and cross-functional teams, to build collaborative relationships with business stakeholders and to influence effectively across different partners and teams.
What We Offer

We offer a dynamic and inclusive work environment that values diversity and promotes growth. As a Strategic Partner Marketing Lead, you'll have the opportunity to work with a talented team of professionals who are passionate about delivering innovative financial solutions to our clients.

We're committed to providing our employees with the resources and support they need to succeed. If you're a motivated and results-driven marketing leader who is passionate about driving revenue growth through partner marketing initiatives, we encourage you to apply for this exciting opportunity.

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