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Marketing and Communications Assistant, Athletics Department
1 month ago
The Athletics and Recreation Marketing & Communications Student Assistant will play a key role in expanding the digital reach and awareness of the Athletics, Recreation, and Sports Institute at Douglas College. This position will assist in the strategic creation and implementation of various types of content to enhance the department's online presence. The successful candidate will be part of a student marketing and communications team that contributes to the student experience at the College.
Responsibilities
Assist in the writing of press releases, news articles, player features, game recaps, and other content for web and print media
Assist in the writing and production of unique and relevant video content that promotes Athletics, Recreation, and the Sports Institute
Assist in developing and implementing an editorial calendar for all department content
Assist in the creation and execution of timely, 'on brand voice & tone' messaging and communications for the department social media channels, including but not limited to Facebook, Twitter, Instagram, and Youtube
Assist in developing and implementing marketing and promotional strategies, grounded in current industry trends and best practices, to grow the department's digital following
Assist in the creation of digital content that is both interesting and relevant for our audience, and satisfies key departmental and organizational objectives
Assist in gathering analytical data to drive decision making in the development of a content strategy
Assist in the development of an 'on brand' look and feel for designed communications
Assist in the creation of design assets and artwork including:
Brochures
Posters
Web images
Social Media images
Logos
Newspaper ads
Assist in the regular and timely updating of the department websites with new articles, photo galleries, videos, and other content both produced internally and from external news outlets
Assist in gathering analytical data to drive decision making in the development of site structure, information hierarchy, and content effectiveness
Assist in the production of print ready files according to printer requirements
Requirements
A passion and desire to learn and be receptive to feedback
An understanding of content strategies, tools, channels, and trends
Experience with the Adobe Creative Suite (Photoshop, Illustrator, Premiere) to produce web ready content
To be a self-starter who can balance the need for creative direction and independent judgment to produce quality, 'on brand' content within a deadline
An understanding of sport or a sport background is preferred
Video production skills are considered an asset
Portfolio examples are an asset
Eligibility Criteria
Domestic students must meet one of the following criteria to be eligible to work as a Student Assistant/Student Research Assistant:
1. The domestic student must be enrolled in, and maintain, a minimum of one or more (3 credit) courses at Douglas College throughout the work term; OR
2. The domestic student must have been enrolled in, and maintained, a minimum of one or more (3 credit) courses at Douglas College in the term immediately preceding the work term and has indicated an intention to enroll at the College in the term immediately following the work term; OR
3. The domestic student must be enrolled in, and maintain a minimum of two or more (3 credit) courses at another accredited public post-secondary institution in B.C. throughout the work term; OR
4. The domestic student must have been enrolled in, and maintained, a minimum of two or more (3 credit) courses at another accredited public post-secondary institution in B.C. in the term immediately preceding the work term and has indicated an intention to enroll at the institution in the term immediately following the work term
International students must meet one of the following criteria to be eligible to work as a Student Assistant/Student Research Assistant:
1. The international student is enrolled in full-time studies at Douglas College, throughout the academic year; OR
2. The international student, who is not a Douglas College student, but is an international student at another accredited public post-secondary institution in B.C., has a valid Study Permit that has the notation – 'May accept employment on or off campus if meeting eligibility criteria as per R186 (F), (V) or (W). Must cease working if no longer meeting these criteria.' Proof of enrollment in full-time studies from the other post-secondary institution is required. An original copy of a Social Insurance Number (SIN) and an original Study Permit are required by law before commencing work at Douglas College.
