Creative Director

8 hours ago

Toronto, Ontario, Canada Insight Global Full time
Associate Creative Director

Insight Global is seeking a highly skilled Associate Creative Director to lead our retail client's team in developing innovative, customer-centric ideas and visual communications for iconic brands.

Key Responsibilities:

  • Lead a team in creating exceptional creative ideas for a diverse range of tier one brands across all mediums
  • Develop strategic acumen to deliver creative ideas on brief and on brand
  • Strategic and executional experience with CRM and lifecycle best practices
  • Evaluate team structure and effectiveness, creating action plans for any needed changes
  • Lead the direction of the team and partners to develop imagery and copy to best support the creative strategy and vision
  • Ensure brand guidelines and directives are embraced and adhered to
  • Stay curious and familiar with competitor marketing programs and creative techniques
  • Ensure creation of effective, industry-leading creative concepts
  • Create inspiring, concise presentations and share work effectively with Senior Leadership
  • Be resourceful to work with different budgets and in partnership with production, coming forward with ideas, solutions, and suggestions

Qualifications:

  • 7+ years of relevant creative experience
  • Bachelor's degree or Diploma in new media arts, communication design, creative advertising, or equivalent
  • Expertise in leading an engaged creative team and evaluating performance effectiveness
  • Trusted partner with the insight, knowledge, and professional leadership to confidently move from concept through to completion of a project
  • Expertise in editorial design
  • Expert ability to lead and direct photography and broadcast shoots
  • Master in the art of storyboards for the production of social media, television, digital, etc.
  • Proven ability to lead a team through multiple campaigns in a fast-paced environment
  • Proven ability to create effective, original advertising materials
  • Exceptionally innovative and creative, with excellent ability to collaborate
  • Exceptional interpersonal and communication skills to build relationships with peers and Senior Stakeholders through presenting inspiring and strategically driven creative and ideas
  • Expert knowledge in industry-standard software and tools such as the Adobe Creative Cloud, MS Office, Workfront, and online market research
  • Experience in brand development in multichannel marketing (Editorial, Experiential, Print, Social, Digital, Apps, Events, TV, Print, OOH, etc.)

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