Data Analytics Expert in Marketing
1 week ago
We are seeking a highly skilled Post-Doctoral Fellow to join our research team at Ontario Tech University. The successful candidate will work independently under the direct supervision of and have the opportunity to analyze large datasets in marketing.
Responsibilities:- Collaborate with a multidisciplinary research team to develop research hypotheses, design data collection strategies, and interpret study results.
- Conduct machine learning and statistical analyses of large marketing datasets, social media data, to analyze and predict customer reviews and engagement to social media campaigns and other marketing strategies.
- Coordinate research meetings and mentor graduate students.
- Engage in knowledge translation activities.
- Write academic papers and present them for peer-reviewed journals and conferences.
- Assist in the preparation and submission of grant proposals.
The ideal candidate will have a Ph.D. in Business Analytics, Operations Research, Management Science, Computer Science, or a related field with a quantitative focus. They must demonstrate outstanding research background in Data Analytics or other related fields.
Required Skills:- Demonstrated proficiency in using Machine Learning techniques is key.
- Familiarity with advertising research.
- Proficiency in using at least one programming language (Python is preferred).
- Ability to independently pursue work and collaborate with others to analyze complex issues.
- Strong written and verbal communication skills in English.
- Experience in manuscript preparation, publications, and grant proposals.
This position falls within the bargaining unit represented by the Public Service Alliance of Canada (PSAC) and will be subject to the terms and conditions of the collective agreement between the University and PSAC. Candidates will be required to certify that they are currently legally eligible to work in Canada for the duration of the contract.
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