Regional Sales and Marketing Director

1 week ago


Kelowna, British Columbia, Canada Eldorado Resort Full time

This senior leadership position oversees the leisure, group, tour, meetings and events sales & marketing activities for Eldorado Resort.

The Regional Director of Sales and Revenue Generation will lead all aspects of Sales, Revenue Generation, Conference Services, Marketing & PR to maximize sales, revenue, destination and product awareness through various market segments.

  • Develop and execute strategies to exceed defined KPIs within the Leisure, Tour Series, FIT, Group and Events market segments.
  • Oversee digital marketing activities including seasonal tactical and destination awareness plans for the properties and resorts, content creation and maximizing revenue opportunities using marketing and RM analytics.

Duties:

  • Strategic oversight for all digital marketing activities, seasonal tactical and destination awareness plans.
  • Maximize revenue opportunities using marketing and RM analytics.
  • Oversee portfolio's digital presence and manage social platforms.
  • Participate in online reputation strategy development.
  • Develop new business for hotels within each subsegment.
  • Provide strong leadership and ongoing coaching to promote individual and team development.

Requirements:

  • Bachelor's degree and/or Hotel Management degree an asset.
  • Experience in all hotel segments is a must.
  • Repositioning and hotel opening experience is a strong asset.
  • Strong account management and contract negotiation skills.
  • Ability to understand and interpret financial data and analytics.

Benefits:

  • Competitive Compensation: $85,000 - $110,000 per year
  • Extended Health and Dental Benefits


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