Digital Marketing Specialist

3 days ago

Guelph, Ontario, Canada Skyline Group of Companies Full time
Job Title: Digital Marketing Coordinator

Skyline Group of Companies is seeking a skilled Digital Marketing Coordinator to join our team. This role will be based out of our Head Office in Guelph, Ontario.

Job Summary

We are looking for a detail-oriented and analytical individual to shape our online presence and drive digital engagement through planning, executing, and various digital marketing activities. The successful candidate will collaborate with our Marketing team to develop creative strategies, produce compelling content, and implement effective campaigns across multiple digital platforms.

Key Responsibilities
  • Develop and execute digital marketing strategies to drive engagement and conversions
  • Collaborate with the Marketing team to create and implement content calendars and campaign plans
  • Monitor and analyze digital marketing metrics to inform future strategies
  • Stay up-to-date with the latest industry trends and best practices in digital marketing
  • Provide support with organizing, monitoring, and tracking of digital advertising campaigns
Requirements
  • Post-Secondary Education in Marketing and/or digital marketing
  • Three (3) years related experience in Marketing OR relevant combination of education and experience
  • Strong analytical skills and attention to detail
  • Working knowledge of Search Engine Optimization, CASL and other Anti-Spam legislations, Google My Business, Paid Search, Paid Ads, Google Analytics and/or similar platforms
Why Work with Us?

We offer a dynamic and supportive work environment, competitive pay, benefits, paid volunteer day, on-going training, growth potential, and a commitment to work-life balance. Our workplace culture empowers staff at all levels to become involved in supporting and building vibrant communities.

At Skyline Group of Companies, we are dedicated to creating meaningful value and an exceptional experience for our customers, our people, and our communities. If you are a motivated and creative individual who is passionate about digital marketing, we encourage you to apply for this exciting opportunity.

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