Media Planning Strategist

1 day ago


Toronto, Ontario, Canada OMD Canada Full time

At OMD Canada, we're more than just a media communications agency. We create experiences that connect with people, drive growth, and make businesses stronger. Our approach combines innovation, creativity, empathy, and evidence to move faster, reach further, and take smarter risks. We're looking for a bright, talented, and curious individual to join our team in Toronto as a Media Planning Strategist. The Strategist's main responsibility is to provide input into recommending the most effective and cost-efficient means of achieving the client's advertising objectives. They must have a complete understanding of media measurement tools and current media cost trends. The ideal candidate is accurate, detailed, accountable, adaptive, positive, curious, passionate, confident, patient, an active listener, empathetic, and a great communicator. The day-to-day responsibilities include leading the monthly budget process, developing integrated media plans, using media measurement tools, presenting plans to clients, and managing plan revisions. The Strategist will also train and mentor media Assistants, ensure involvement of broadcast buying group in strategic plan development, and investigate new ideas and trends. We offer a comprehensive in-house training program, full health benefits, flex work arrangement, and a rewards and recognition program. OMD Canada is committed to providing a diverse, inclusive, and safe work environment. If you're interested in this opportunity, please submit your resume and cover letter.



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