On-Premise Sales Representative

At Andrew Peller Limited (APL), our mission is to be Canada’s #1 branded wine and craft beverage company by delivering the perfect brand experience for every lifestyle and occasion.

We are one of Canada's largest and oldest wine companies with a rich heritage in quality winemaking. We produce some of Canada's most recognized brands and offer our teammates a challenging and rewarding employment experience.

We are hiring an On-Premise Sales Representative for The Small Winemakers Collection. This important role will be based in Downtown Toronto. This person will work with a variety of restaurants selling our diverse import wine portfolio.

Responsibilities

- Using an established track record of performance within the On-Premise market selling to all levels of licensee accounts across a set territory.
- Manage and build a portfolio of new and current licensees in the downtown Toronto core, with emphasis geared toward revenue & margin while building long term partnerships/loyal relationships.
- 100% On premise dedicated role. Focus on international suppliers via consignment and high-volume consignment with the opportunity to supplement with direct delivery VQA.
- Top territory in Ontario/Canada - allows for uncapped commission structure
- Grow the business efficiently, profitably and rationally.
- Maintain or increase sales in existing accounts, grow sales in underperforming accounts and prospect for new accounts.
- Responsible for the collection of accounts receivable.

Customer Focused Activities

- Become your customer’s most valued supplier.
- Provide a broad selection of wines, selling a balanced selection of core and niche products.
- Provide well-informed, professional, responsive and innovative service.
- Sampling and educating buyers and staff.
- Compiling client-targeted product sheets.
- Assisting clients with wine dinners.
- Introducing visiting suppliers to clients and prospects.
- Assisting in trade events.
- Delivering to clients when necessary.

Internally Focused Activities

- Participate in regular meetings wherein individual and corporate performance is reviewed.
- Focus on individual efforts according to individual and corporate targets.
- Develop weekly, monthly, quarterly and annual schedules and sales plans.
- Follows safe work procedures and practices and reports all unsafe working conditions to their reporting manager.

Innovation and Growth

- Work on continuous growth and improvement.
- Upgrade specific knowledge of our suppliers and products.
- Attend trade events.
- Look for new ways to market our wines.

Requirements

- Results oriented, self-motivated, driven and disciplined
- Excellent organizational and communication skills
- Strong negotiation skills and a strategic mindset with an advanced problem-solving ability
- Strong track record of selling into and exceeding targets in On-Premise within Ontario
- Experience in Toronto market or existing customer base also an asset
- Technical savvy to handle Microsoft word/excel/PowerPoint and consumer facing tools to track and report customer development
- Must live in Toronto or GTA region
- University degree or College Diploma, or equivalent experience
- WSET Diploma or Sommelier Certification an asset
- Smart Serve Certification required

We offer a commission-based compensation structure with a transitional baseline of existing customers already in place and uncapped earning potential.

Accommodation: Andrew Peller Limited is committed to meeting the needs of persons with temporary and/or permanent disabilities in a way that allows them to maintain their dignity and independence.

Equal Opportunity Employment: At Andrew Peller Limited, we are committed to creating and celebrating a culture of Diversity, Equity, Inclusion and Belonging. We are an equal opportunity employer committed to ensuring every person has a right to equal treatment with respect to employment without discrimination or harassment because of race, ancestry, place of origin, colour, ethnic origin, citizenship, creed, sex, sexual orientation, gender identity, gender expression, age, record of offences, marital status, family status or disability.

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