Digital Marketing Manager
4 weeks ago
Do you have what it takes to
shape what comes next?
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Digital Marketing Manager - Arabic Speaker
full time
location:
abu dhabi, UAE
seniority:
languages:
reports to:
team:
MarCom
Creative, Social Media, Production, Analytics
note: This role sits within ZIA’s MarCom team and plays a key role in shaping and optimizing campaign performance across social, digital media, content, and paid platforms.
You should be fluent in Arabic content trends and platform nuances, comfortable with analytics tools, and confident working across paid, owned, and earned channels. You’ll act as the digital brain across client campaigns, ensuring content, spend, and reach align with business goals.
Key Responsibilities
- Lead and manage digital marketing campaigns across social, search, display, and video platforms
- Develop and implement integrated digital strategies tailored to Arabic-speaking audiences
- Plan and manage media budgets across Meta, Google, TikTok, LinkedIn, and programmatic platforms
- Monitor and analyze performance metrics (CPC, CTR, CPA, ROAS, etc.) and optimize campaigns accordingly
- Collaborate with content, creative, and production teams to align messaging and asset creation with performance goals
- Produce digital performance reports and insights for internal teams and clients
- Stay up to date with platform trends, audience behavior, algorithm updates, and regional digital culture
- Ensure brand safety, targeting precision, and proper tracking and tagging across all campaigns
Required Qualifications & Experience
- 5–7+ years of experience in digital marketing, with strong hands‑on campaign management experience
- Native-level Arabic and fluent English (spoken and written)
- Proven track record of managing campaigns for regional brands or government accounts
- Strong proficiency in Meta Business Suite, Google Ads, TikTok Ads Manager, LinkedIn Campaign Manager, and Google Analytics
- Deep understanding of social content formats and regional audience behaviors
- Ability to manage budgets, report KPIs, and adjust strategy based on performance
- Comfortable working in a fast‑paced, cross‑functional agency environment
Bonus Skills (Nice to Have)
- Google Ads / Meta certifications
- Experience with social listening, SEO, or influencer marketing
- Familiarity with bilingual campaign messaging and localization
- Understanding of government content policies or regulations for digital publishing in the UAE
Why Join ZIA
- Work on meaningful, high-impact national projects
- Competitive salary and performance-based growth opportunities
- Exposure to cross‑collaborative work across disciplines, clients, and cultures
- A diverse, dynamic, multicultural team with a shared standard of excellence
- A creative culture that celebrates innovation, authenticity, bold thinking, cultural relevance, and results
About ZIA
ZIA Creative Network is a culturally rooted creative agency with offices in Dubai, AbuDhabi, and Halifax. Headquartered in the UAE, we specialize in bold, human-centered campaigns for leading brands and government entities across the Emirates and wider GCC. Our work also extends internationally, with select projects reaching audiences in North America and beyond.
At ZIA, we combine deep regional insight with global creative standards to produce culturally meaningful, high-impact work across strategy, content, creative production, and digital platforms. We pride ourselves on delivering locally resonant, globally competitive ideas that drive real-world results.
Important Note: ZIA is a high-performance, high-stakes environment. If you thrive under pressure, enjoy the intensity of tight deadlines, and take pride in producing exceptional work that moves people and shapes culture — you’ll fit right in. We’re looking for team members who are ambitious, resilient, and excited to push creative and strategic boundaries every day.
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If you’ve been referred by a current/former ZIA employee, please enter their name here:
Brief Cover Letter / Message. Please include why you believe you are the right fit for this role.
Feel free to upload any additional files that support your application (e.g., portfolio, case studies, certifications, or references).
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Screening Questions
Relevant work samples or case studies that highlight your ability to manage high-profile government-level accounts
Highlight any bilingual design work or relevant campaign experience
Are you currently based in Abu Dhabi or willing to relocate? yes no
Do you have native-level Arabic and fluent English? yes no
How many years of experience do you have in digital campaign management?
Have you managed government, royal, or VIP accounts before? Please provide examples.
What is your current notice period and earliest availability?
What are your salary expectations for this role?
I understand that only applications submitted with a CV, tailored cover letter, and responses to all screening questions will be reviewed.
I acknowledge that due to the volume of applications, only candidates selected for the next stage will be contacted.
Our Hiring Process
1 Virtual Vibes
2 The Assignment
You’ll complete a short task so we can see your thinking, creativity, and craft in action.
3 Final Meetup
An in‑person interview, a deeper conversation — and maybe even an offer. We’re rooting for you.
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