Marketing Coordinator
2 months ago
**Role Summary**:
The Marketing Coordinator will play a vital role in supporting the Vice President of Business Development at Canadian Dental Services / Davis Orthodontics in the execution of the overall marketing plan. This position will be responsible for coordinating marketing activities across our network dental and orthodontic clinics, ensuring seamless communication and collaboration between the clinics and the marketing team.
**Key Responsibilities**:
- **Coordinate marketing activities**: Develop and manage marketing calendars and schedules to ensure timely execution of campaigns and initiatives across all clinics.
- **Support the VP of Business Development**: Assist the VP in the development and implementation of marketing strategies and initiatives that align with the overall business objectives.
- **Liaise with clinics**: Serve as the primary point of contact for marketing-related inquiries and requests from the orthodontic clinics.
- **Manage marketing collateral**: Develop, distribute, and maintain marketing materials, such as brochures, flyers, and patient education materials.
- **Coordinate events and promotions**: Organize and execute marketing events, promotions, and community and GP outreach activities.
- **Track and report on marketing budget and performance**: Monitor and track the marketing budget and analyze key performance indicators (KPIs) to measure the effectiveness of marketing campaigns and provide insights for improvement.
- **Assist with digital marketing**: Support the digital marketing team in executing digital marketing assets, campaigns and initiatives.
- **Travel to clinics**: Regularly travel to orthodontic clinics to provide on-site support, training, and guidance.
**Qualifications**:
- Bachelor's degree in marketing, communications, or a related field
- 2-3 years of experience in marketing
- Strong organizational and time management skills
- Excellent communication and interpersonal skills
- Ability to work independently and as part of a team
- Proficient in Microsoft Office Suite (Word, Excel, PowerPoint)
- Experience with marketing automation tools and CRM software (preferred)
- Marketing asset design skills (Canva)
- Valid driver's license and ability to travel within Ontario
**This is a full-time in-office position based at our Yonge & Bloor location in Toronto.** Regular travel to our clinics throughout Ontario will be required.
If you are a highly motivated and organized individual with a passion for marketing, we encourage you to apply.
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