Marketing Analytics Specialist

1 week ago

Calgary, Canada Vovia Full time

Vovia is different. We think you’ll feel those differences in a few key ways - the people you’ll work with, our focus on continual innovation and development, and our commitment to support you on the path that works for you.

We are seeking a results-oriented, data-driven Data Analyst for our Marketing Intelligence team to help plan and execute integrated analytic strategies for our clients. You will use leading-edge data tools and be given opportunities to test and expand your inquisitive, technical, analytical, and communication skills.

**About Us**

Vovia is a leading performance media, and data analysis agency. We believe that success comes from focusing on our people, creating an environment where everyone is free to be themselves, feels supported, and is doing meaningful work together.

**What we Offer**
- To be part of a dynamic team in a highly collaborative environment
- Recognition - everyone is a contributor
- To be part of a culture that focuses on continuous improvement and innovation - it really is embedded in everything we do
- Benefits which are designed to help you be the best you can be in life and at work. Including team builders, health benefits and health spending account, ongoing training and professional development, and a performance-based bonus plan
- Flexible hybrid work-from-home options

**Our Commitment to Diversity**

**What We’re Looking For**

**About You**

A problem solver with excellent analytical skills and the ability to turn data into meaningful insights. You are always learning and love a challenge. You are motivated and work well independently, but also enjoy working with awesome people in a team setting. Your previous manager or mentor would describe you as a strategic thinker that is dependable, inquisitive, detail-oriented and constantly looking to innovate. You’re always learning how the latest analytics techniques and technologies can help drive results for our clients. You like to talk about data layers and the inspect tool in Chrome is your happy place.

**What You’ll Be Doing**
- Extracting, transforming, and loading data from various sources, including third-party APIs, databases, and marketing platforms via an ETL tool
- Designing and implementing marketing dashboards and reports in Looker Studio/DataStudio, Tableau, or other BI tools, using data visualization best practices to communicate complex data insights
- Implementing website and conversion tracking scripts via Google Tag Manager
- Using data from marketing platforms like Google Analytics, GA4, HubSpot, Google Ads, and Meta Ads to determine the revenue impact of marketing campaigns and activities
- Conducting ad-hoc analysis to answer specific business questions and support decision-making processes
- Collaborating with cross-functional teams, including Digital Marketing, Account management, and client teams to ensure data accuracy and consistency
- Managing multiple projects simultaneously, from requirements gathering to deployment and maintenance, while adhering to deadlines and quality standards.

**What You’ll Need to Be Successful**

**Must Have’s**
- BComm, BSc, or BA Degree and/or appropriate combination of experience
- Extreme attention to detail
- A love of spreadsheets both Excel and Google Sheets
- 2+ years of experience working as a marketing/business/data analytics specialist
- Experience in data extraction and analysis, including experience with SQL and Google Big Query
- Proficiency in Google Tag Manager (or comparable platform), leveraging JavaScript and data-layer design when implementing tags, triggers and variables
- Experience setting up and troubleshooting e-commerce data-tracking initiatives
- Strong working knowledge of various data analytics platforms such as Google Analytics and Matomo
- Foundational knowledge of HTML and have worked with various websites and CMS platforms such as Wordpress

**Nice to Have’s**
- Comfortable navigating within paid media platforms - ie. Meta, Google Ads, Pinterest
- Experience in collecting and attributing leads across multiple platforms such as Hubspot and Shopify
- Understanding of statistical concepts and forecasting methods.
- Foundational knowledge of statistical languages such as R and Python
- Experience with data modeling, ETL processes, and data pipeline development
- Experience implementing and maintaining data platforms such as Google Cloud, AWS, and Microsoft Azure
- Experience implementing and maintaining server-side tracking platforms
- Have experience working with marketing data sets
- Have a high degree of comfort with rapidly changing ambiguous contexts and an ability to help chart a clear path forward in these contexts
- Be entrepreneurial and have an eagerness to generate new approaches, spot opportunities, and initiate action
- Should be able to derive actionable insights from the data
- Have an openness to diverse ideas and perspectives
- Bring a “can-do” attitude and value teamwork
- Have the ability to build effective wo

  • Trade Marketing and Analytics Manager

    2 months ago

    Calgary, Canada Escalade Wines & Spirits Full time

    NOTE - This position can be located in Calgary or Vancouver **WESTERN CANADA TRADE MARKETING AND ANALYTICS SPECIALIST** This role encompasses all aspects of Trade Marketing; coordination, trade and creative marketing roles, as well as analytics for sales. The Trade Marketing and Analytics Specialist will support the BC and AB Sales teams and supplier...

  • Data Analytics Sales Specialist

    2 weeks ago

    Calgary, Alberta, Canada Krux Analytics Full time

    Job OverviewAt Krux Analytics, we are seeking a skilled Technical Account Manager to join our team in Calgary, Alberta. As a Technical Account Manager, you will play a critical role in driving sales activities, building our pipeline, and closing deals while promoting our innovative SaaS solutions for the mining industry.

  • Marketing and Analytics Specialist

    4 weeks ago

    Calgary, Alberta, Canada Isarta Full time

    About Escalade Wines & Spirits">Escalade Wines & Spirits is a national wine and spirits agency that brings top quality Canadian representation to our suppliers and parent company. As a joint venture between global wine conglomerate Viña Concha y Toro and long-standing Canadian company Charton Hobbs, we combine a portfolio of successful brands with proven...

  • Analytics Coordinator, Marketing

    1 week ago

    Calgary, Canada MNP Full time

    Inspirational, innovative and entrepreneurial - this is how we describe our empowered teams. Combine your passion with purpose and join a culture that is thriving in the face of change. Make an impact with our Marketing Performance, Data, and Insights team as an Analytics Coordinator. This diverse team of insight driven marketers embrace data...

  • Marketing Analytics Analyst

    3 weeks ago

    Calgary, Canada BioAro Full time

    The Marketing Analytics Analyst will be responsible for the following duties: 1. Develop policies. 2. Plan developmental projects. 3. Conduct surveys and analyze data on the buying habits and preferences of wholesale and retail consumers. 4. Conduct comparative research on marketing strategies for industrial and commercial products. 5. Conduct analytical...

  • Marketing analytics analyst

    3 weeks ago

    Calgary, Canada BioAro Full time

    The Marketing Analytics Analyst will be responsible for the following duties: 1. Develop policies. 2. Plan developmental projects. 3. Conduct surveys and analyze data on the buying habits and preferences of wholesale and retail consumers. 4. Conduct comparative research on marketing strategies for industrial and commercial products. 5. Conduct analytical...

  • Lead Data Solutions Specialist

    3 weeks ago

    Calgary, Alberta, Canada Krux Analytics Full time

    Job SummaryWe are seeking a skilled Lead Data Solutions Specialist to join our team at Krux Analytics in Calgary, Alberta. This is a hybrid position that offers the opportunity to work from home and collaborate with our global sales team.

  • Client Support Specialist

    2 months ago

    Calgary, Canada GrowME Marketing Full time

    We're looking for a passionate and organized **Client Support Specialist** to join our dynamic team. Your main responsibility will be to support our Account Managers by ensuring a smooth and efficient experience for our clients. **Key Responsibilities**: - Assist Account Managers with day-to-day client communication and coordination - Help manage client...

  • Marketing Strategist

    1 day ago

    Calgary, Canada POD Marketing Inc. Full time

    **Marketing Strategist** **Who is POD Marketing?** POD Marketing is a full-service digital marketing agency that offers clients a wide range of marketing solutions. Unlike other agencies, we specialize in specific industries, which makes us true experts in both digital marketing _and_ the industries we serve. While we are committed to our clients, our...

  • SEO Specialist

    3 months ago

    Calgary, Canada POD Marketing Inc. Full time

    **SEO Specialist** **Applications Due** EOD**:_October 1, 2024_** **Target Start Date**:_October 21, 2024_** **Who is POD Marketing?** POD Marketing is a full-service digital marketing agency that offers clients a wide range of marketing solutions. Unlike other agencies, we specialize in specific industries, which makes us true experts in both digital...

  • Marketing Analytics Analyst

    2 months ago

    Calgary, Canada BioAro Inc. Full time

    Education: Bachelor's degree - Experience: 2 years to less than 3 years - **Tasks**: - Develop policies - Plan development projects - Conduct surveys and analyze data on the buying habits and preferences of wholesale and retail consumers - Conduct comparative research on marketing strategies for industrial and commercial products - Conduct analytical...

  • Drone Payload Specialist

    6 months ago

    Calgary, Canada AERIUM Analytics Full time

    **About AERIUM Analytics Inc** AERIUM Analytics Inc. is a drone technology company based in Calgary, Alberta with team members across North America. AERIUM develops and deploys cutting-edge drone-based technologies led by our ground-breaking RoBird® ornithopter drone, and best-in-class real time detection and reporting software solutions. AERIUM has...

  • marketing analytics analyst

    6 months ago

    Calgary, Canada BioAro Inc. Full time

    Education: Expérience: EducationBachelor's degreeTasksDevelop policiesPlan development projectsConduct surveys and analyze data on the buying habits and preferences of wholesale and retail consumersConduct comparative research on marketing strategies for industrial and commercial productsConduct analytical marketing studiesDesign market research...

  • Marketing Specialist

    2 months ago

    Calgary, Canada PepHealth Virtual Clinic Full time

    **Company Description** PepHealth Virtual Clinic, an Alberta-based and Canadian owned clinic. PepHealth’s goal is to improve the lives of Canadians by providing them access to care that they wouldn’t have been able to access in the past with the upmost care unmatched quality and value. **Summary** We are seeking a highly skilled and detail-oriented...

  • Digital Marketing Specialist

    2 weeks ago

    Calgary, Canada South Centre Volkswagen Full time

    The Wood Automotive Group, one of Alberta's largest automobile retailers for 40 years, is offering an exciting opportunity for a Digital Marketing Specialist to join the team at Okotoks Ford Lincoln! The Wood team believes that its people are its greatest asset. We provide our employees with competitive salaries and careers that grow with them. As a group...

  • Senior Quality Assurance Specialist

    4 weeks ago

    Calgary, Alberta, Canada Krux Analytics Full time

    At Krux Analytics, we thrive on innovation and collaboration to deliver cutting-edge SAAS solutions for the mining industry.About UsWe empower our customers to make informed decisions through real-time data management and analytics. Founded in 2016 and headquartered in Alberta, we have a global reach, supporting clients across every continent except...

  • Marketing Automation Strategist

    1 day ago

    Calgary, Canada POD Marketing Inc. Full time

    **Marketing Automation Strategist** **Applications Due** EOD**:_January 10, 2025_** **Target Start Date**:**_February 10, 2025_** **Who is POD Marketing?** POD Marketing is a full-service digital marketing agency that offers clients a wide range of marketing solutions. Unlike other agencies, we specialize in specific industries, which makes us true...

  • SEO Specialist

    2 months ago

    Calgary, Canada Kobzza Marketing Agency Inc. Full time

    **Join Our Team as an SEO Specialist!** **About Us** At Kobzza Agency, we’re passionate about helping small businesses thrive in the digital world. As a results-driven marketing agency, we specialize in web development, content creation, and search engine optimization. We’re not just about numbers; we’re about impact—driving real growth for our...

  • Market Intelligence Analyst

    3 months ago

    Calgary, Canada Alberta Blue Cross Full time

    Alberta Blue Cross® is an Alberta based organization dedicated to delivering exceptional customer experience and community leadership. We’re committed to providing the best health coverage to over 1.8 million members and take an active role in promoting wellness. We believe in what we do—and place trust in our employees to deliver our vision. Working...

  • Analyst, Market Analytics

    4 months ago

    Calgary, Canada Plains Full time

    **Job Type**: Regular Plains Midstream Canada (PMC) is an industry-leading transportation and midstream provider specializing in transportation, storage, processing and marketing solutions for crude oil and natural gas liquids (NGLs). PMC also operates strategically-located facilities for crude oil and NGL storage, separates NGL from natural gas and...