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Lifecycle & Campaign Operations Manager

4 months ago


Montréal, Canada Humanity Full time

Company Description

Jobs for Humanity is dedicated to building an inclusive and just employment ecosystem. Therefore, we have dedicated this job posting to individuals coming from the following communities: Refugee, Neurodivergent, Single Parent, Blind or Low Vision, Ethnic Minority, and the Previously Incarcerated. If you identify with any of the following communities do not hesitate to register, even if you feel that this particular opportunity is not the right fit for you.

Company Name: Binance

**Job Description**:

- Binance is the global blockchain company behind the world’s largest digital asset exchange by trading volume and users, serving a greater mission to accelerate cryptocurrency adoption and increase the freedom of money.

Are you looking to be a part of the most influential company in the blockchain industry and contribute to the crypto-currency revolution that is changing the world?

We are looking for a Lifecycle & Campaign Operations Manager to achieve continuous user growth. You will be part of a highly talented team, working on user growth through data analysis and creative excellence.
- Responsibilities:

- Facing to global Binance users, increase user activation and retention rate through churn prevention campaigns
- Design and create lifecycle campaigns and experiments independently based on user understanding and data analysis
- Discover user pain points, eliminate corresponding solutions and finally obtain credible results
- Review the results of campaigns and experiments, and continuously optimize the campaigns to get higher results
- Analyze the data of user behavior and campaign performance
- Cooperate with other teams to increase activation of user transaction on different products
- Requirements:

- Mathematics, Statistics or Marketing related major preferred
- 2+ years of lifecycle or CRM experiences from tech or online industries preferred
- Basic knowledge of Excel and statistics
- A clear communicator - ability to express complex ideas clearly and succinctly, while collaborating closely with Business units and local teams
- Knowledge and interest in the world of Binance and cryptocurrency is a plus
- Fluency in English is required

**Working at Binance**
- Do something meaningful; Be a part of the future of finance technology and the no.1 company in the industry
- Fast moving, challenging and unique business problems
- International work environment and flat organisation
- Great career development opportunities in a growing company
- Possibility for relocation and international transfers mid-career
- Competitive salary
- Flexible working hours, Casual work attire