Current jobs related to Mediabrands Content Studio - Toronto - IPG Mediabrands
-
Mediabrands Content Studio
6 months ago
Toronto, Canada Mediabrands Full timePosition SummaryThe Creative Strategist role within the MediaBrands Content Studio is a critical position focused on maximizing the effectiveness and impact of content initiatives across various digital platforms. As a Performance Strategist, you will be responsible for developing data-driven strategies, optimizing content performance, and driving key...
-
Agency Producer
6 months ago
Toronto, Canada IPG Mediabrands Full timeLocation: Canada | Office: Toronto | Agency: Mediabrands Content Studio - Canada | Ref#: 703 **Position Summary** Mediabrands Content Studio, a specialized creative and content studio for IPG Mediabrands Agencies, is looking for a talented mid to senior level Agency Producer to join our team. You will play an important role in overseeing the...
-
Mbcs - Video Editor
6 months ago
Toronto, Canada IPG Mediabrands Full timeLocation: Canada | Office: Toronto | Agency: Mediabrands Content Studio - Canada | Ref#: 8025 **Position Summary** Join IPG Mediabrands Content Studio as a Video Editor (Post-Production) and play a pivotal role in crafting captivating visual campaigns for famous brands across a wide range of current and emerging platforms. Your expertise in video...
-
Digital Content Strategist
3 weeks ago
Toronto, Ontario, Canada Mediabrands Full timeJob OverviewWe are seeking a skilled Digital Content Strategist to join our team at Mediabrands Content Studio. As a key member of our team, you will play a crucial role in developing data-driven strategies that maximize the impact and engagement of our content initiatives.About the RoleThe successful candidate will be responsible for collaborating with...
-
Associate, Project Manager
6 months ago
Toronto, Canada IPG Mediabrands Full timeLocation: Toronto, Ontario, Canada | Office: Toronto | Agency: Mediabrands Content Studio - Canada | Ref#: 8949 **Position Summary** Mediabrands Content Studio is looking for an Associate Project Manager to join our dynamic team. In this administrative position you will steward account activity on assigned clients and help take execution and...
-
Digital Marketing Strategist
4 weeks ago
Toronto, Ontario, Canada Mediabrands Full timePosition Overview:The Creative Strategist role within Mediabrands Content Studio is a critical position focused on maximizing the effectiveness and impact of content initiatives across various digital platforms. As a Performance Strategist, you will be responsible for developing data-driven strategies, optimizing content performance, and driving key insights...
-
Digital Marketing Strategist
4 weeks ago
Toronto, Ontario, Canada Mediabrands Full timeAbout the RoleWe are seeking a highly skilled Digital Marketing Strategist to join our team at Mediabrands Content Studio.Job OverviewThe successful candidate will be responsible for developing and executing data-driven strategies that drive impactful content initiatives for leading brands.Key ResponsibilitiesCollaborate with cross-functional teams to...
-
Media Planning Leadership Opportunity
4 weeks ago
Toronto, Ontario, Canada Mediabrands Full timeJob SummaryWe are seeking a highly experienced Media Planning Manager to join our team at Mediabrands. In this role, you will be responsible for leading the preparation and presentation of integrated media plans, proposals, and analysis that satisfy client objectives.The ideal candidate will have a strong understanding of media planning principles and...
-
Intern Studio Digital Marketing + Content Producer
6 months ago
Toronto, Canada InsideOut Health + Fitness Studio Full time**Studio Digital Marketing + Content Producer Position - InsideOut Health + Fitness + Wellness Studio** **Be Sparked To Be at Your Best!** (This is a high-level, accredited College/University Internship/Placement and Career Development program. _InsideOut Studio_ has partnered with top school progams by providing mentorship over the past 17-years to...
-
Intern Studio Digital Marketing + Content Producer
3 months ago
Toronto, Canada InsideOut Health + Fitness Studio Full time**Intern Studio Digital Marketing + Content Producer Position - InsideOut Health + Fitness + Wellness Studio** **Be Sparked To Be at Your Best!** (This is a high-level, accredited College/University Internship/Placement and Career Development program. _InsideOut Studio_ has partnered with top school progams by providing mentorship over the past 17-years to...
-
Associate, Project Manager
2 months ago
Toronto, Canada IPG Mediabrands Full time**Position Summary** Mediabrands Content Studio is looking for an Associate Project Manager to join our dynamic team. In this administrative position you will steward account activity on assigned clients and help take execution and efficiency to the next level. This opportunity will provide a platform to partner with the world's leading consumer...
-
Film Studio Intern
6 months ago
Toronto, Canada Moonlight Studio Full timeWelcome to our film studio, a sprawling warehouse in the heart of Toronto, where high-end productions, celebrities, and top-tier commercial clients come together. Our expansive facility boasts a black sound stage and a versatile cyclorama, providing the perfect canvas for limitless creativity. What sets us apart is our unique multi-purpose studio layout,...
-
Global Media Planning Leader
4 weeks ago
Toronto, Ontario, Canada Mediabrands Full timeJob Title: Media Planning ManagerThe role of a Media Planning Manager at Mediabrands involves overseeing and managing our integrated media planning product. The successful candidate will be an active member of our team, contributing to the development of media strategies and operating procedures, and leading, mentoring, coaching, and developing...
-
Studio Operations and Marketing Manager
5 months ago
Toronto, Canada MY Ink Tattoo Studio Full time**MY Ink Tattoo Studio** is seeking a dynamic and experienced Studio Operations and Marketing Manager to join our team. This role is ideal for someone who is passionate about the creative industry and skilled in both digital marketing and studio management. You will be responsible for managing bookings for all our artists, implementing effective marketing...
-
Studio Operations and Marketing Manager
6 months ago
Toronto, Canada MY Ink Tattoo Studio Full time**MY Ink Tattoo Studio** is seeking a dynamic and experienced Studio Operations and Marketing Manager to join our team. This role is ideal for someone who is passionate about the creative industry and skilled in both digital marketing and studio management. You will be responsible for managing bookings for all our artists, implementing effective marketing...
-
Media Planning Director for Global Growth
3 weeks ago
Toronto, Ontario, Canada Mediabrands Full timeAbout the RoleWe are seeking a seasoned Media Planning Director to lead our global growth initiatives. This is an exceptional opportunity for a strategic thinker who can drive business outcomes and foster a culture of innovation.Job DescriptionThe successful candidate will be responsible for developing and executing comprehensive media plans that meet client...
-
Digital Marketing Professional
4 weeks ago
Toronto, Ontario, Canada Mediabrands Full timeJob OverviewWe are seeking a highly skilled Campaign Manager, Programmatic to join our team at Mediabrands. This is an exciting opportunity for a motivated and detail-oriented individual to lead campaign set up, optimization, and reporting.ResponsibilitiesEnsure effective campaign setup in various Demand Side Platforms (DSPs), including Display & Video 360,...
-
Senior Media Planner, Growth Initiatives
3 weeks ago
Toronto, Ontario, Canada Mediabrands Full timeCompany OverviewUM is a leading global media agency within Mediabrands, dedicated to driving business growth for our clients through innovative media solutions. Our team of experts leverages rich business analytics and real-time intelligence to maximize growth and activate the full consumer journey across content and connections.About the RoleWe are seeking...
-
Media Buyer for Investment Strategy
4 weeks ago
Toronto, Ontario, Canada Mediabrands Full timeAbout the RoleWe are seeking a highly skilled Media Buyer to join our integrated media investment team. As a key member of our team, you will be responsible for preparing, negotiating and documenting client media buys.Key ResponsibilitiesNegotiate media campaigns directly with sales representatives.Purchase all assigned media to campaign parameters.Request...
-
Intern Marketing Coordinator + Content Creator
3 weeks ago
Toronto, Canada InsideOut Health + Fitness Studio Full timeProgram**Intern Studio Digital Marketing + Content Producer Position - InsideOut Health + Fitness + Wellness Studio** **Be Sparked To Be at Your Best!** (This is a high-level, accredited College/University Internship/Placement and Career Development program. _InsideOut Studio_ has partnered with top school progams by providing mentorship over the past...
Mediabrands Content Studio
6 months ago
Location: Toronto, Ontario, Canada
|
Office: Toronto
|
Agency: Mediabrands Content Studio - Canada
|
Ref#: 9083
|
Job Function: Creative
|
Type of Contract: Regular
**Position Summary**
The Creative Strategist role within the MediaBrands Content Studio is a critical position focused on maximizing the effectiveness and impact of content initiatives across various digital platforms. As a Performance Strategist, you will be responsible for developing data-driven strategies, optimizing content performance, and driving key insights to inform content creation and distribution decisions. By leveraging analytics and industry trends, you will play a pivotal role in driving audience engagement, brand visibility, and business outcomes for our clients.
**Key Responsibilities**:
- Collaborate with cross-functional teams to understand client objectives, target audience, and content goals.
- Develop comprehensive performance strategies aligned with client objectives, incorporating audience insights, platform dynamics, and industry best practices.
- Identify key performance indicators (KPIs) and success metrics to measure the effectiveness of content initiatives.
**Performance Optimization**:
- Conduct in-depth analysis of content performance metrics, including engagement rates, click-through rates, conversions, and audience demographics.
- Identify trends, patterns, and opportunities for optimization to enhance content reach, resonance, and conversion rates.
- Implement A/B testing and experimentation strategies to refine content elements and improve performance outcomes.
**Insights Generation**:
- Generate actionable insights from performance data to inform content strategy iterations and optimizations.
- Provide regular performance reports and analysis to internal teams and clients, highlighting key findings, trends, and recommendations.
- Collaborate with creative and content teams to integrate insights into content ideation, production, and distribution processes.
**Audience Targeting and Segmentation**:
- Develop audience segmentation strategies based on demographic, psychographic, and behavioral attributes.
- Utilize audience data and insights to tailor content messaging, formats, and distribution channels for maximum relevance and impact.
- Continuously refine audience targeting approaches based on performance feedback and market dynamics.
**Industry Research and Innovation**:
- Stay abreast of industry trends, emerging technologies, and best practices in content marketing and digital performance measurement.
- Conduct competitive analysis and benchmarking to identify opportunities for differentiation and innovation.
- Provide thought leadership and recommendations for incorporating emerging trends and technologies into content strategy and execution.
**Qualifications**:
- Bachelor's degree in Marketing, Communications, Business Analytics, or related field. Advanced degree or certifications in digital marketing or data analytics are a plus.
- Proven experience in digital marketing, content strategy, or performance analytics, preferably within an agency or digital media environment.
- Strong analytical skills with proficiency in data analysis tools and platforms (e.g., Google Analytics, Adobe Analytics, social media analytics).
- Deep understanding of digital marketing channels, platforms, and advertising technologies.
- Excellent communication skills, with the ability to translate data insights into actionable recommendations for both technical and non-technical stakeholders.
- Creative problem-solving mindset with a passion for innovation and continuous improvement.
- Ability to thrive in a fast-paced, collaborative environment, managing multiple projects and deadlines simultaneously.
- Experience with content management systems (CMS), digital advertising platforms, and marketing automation tools is desirable.
**What's in it for you?**
- Generous paid time off with a minimum of 37 paid days off including vacation and monthly wellness days. We also have four-day long weekends, half-day summer Fridays, and meeting-free Friday afternoons year-round.
- A flexible hybrid work model that works for you.
- A focus on personal development with formal training opportunities, including mental health training and inclusion education for everyone.
- A chance to be part of and grow within a global network of agencies.
- The opportunity to contribute to our company culture by joining one of our many community-based employee groups, such as Black Employee Network, Girls on Fire, Hispanic or Latinx Alliance, Neuro Network, Pan-Asian Network, and Rainbow Lounge.