Global Commercial Director Breast Cancer
2 months ago
At AstraZeneca we turn ideas into life changing medicines. Working here means being entrepreneurial, thinking big and working together to make the impossible a reality. We are focused on the potential of science to address the unmet needs of patients around the world. We commit to those areas where we think we can really change the course of medicine and bring big new ideas to life.
This is the place to work openly and closely with others to harness our collective strengths. Passionate, driven and incredibly curious - come and be among the brightest minds who work together to future-proof our business, with the chance to push and progress it further.
The oncology therapy area at AstraZeneca is unparalleled. We have built and strategically acquired one of the most promising oncology pipelines in the industry. You will be among inspiring oncology industry leaders who will keep you engaged and empower you to be the best.
The Global Commercial Director Breast Cancer, will be part of the Global Commercial Franchise Team and you will be integral to our collective efforts towards transforming care for cancer patients globally.
This role, reporting into the Global Commercial Head, Breast Cancer helps with the creation and leads the implementation of the global strategic brand plans. This role works with key global country and regional leads based in the US, Europe, Asia as well as wide range of headquarter functions including: Marketing, Global Analytics & Insights (GA&I), Digital, Diagnostics, Pricing and Market Access, Global Medical Affairs (GMA), Regulatory affairs, and others.
This position is based in Gaithersburg, MD (USA) or at one of our near shore locations (Canada).
**Responsibilities**:
- Lead creation and successful execution of a long-term brand vision and strategy, underpinned by robust insights (customer, patient, competition/future landscape)
- Achieve and exceed financial targets in partnership w Regions and cross-functional partners through the Integrated Business Team (IBT)
- Shaping product strategy and promotional campaign for the product including pre-launch and launch strategy plans and operational plans, market shaping and co-positioning across the tumour area
- Generate deep customer and market insights to inform the design of clinical development program, brand strategy and regulatory plans that effectively address unmet customer needs and delivers optimum value back to the business
- Support with objectively analysing and commercially evaluating the emerging profile, competitive positioning, unmet need, pricing and market access, etc.
- Scenario plan for different study outcomes and changes in the market, developing robust commercial assessments, strategic implications and action plans
- Produce detailed strategic and operational commercial plans that address positioning, segmentation, pricing, value proposition, target market selection, etc.
- Track and manage associated budget to target
- Accountable for the long-term forecast and driving alignment through the IBT
- Strengthen our Franchise: provide leadership to townhalls, facilitate shared findings, and support other engagement and communications efforts
- Develop and deliver key brand presentations to leadership
- Manage marketing relationships with agencies, vendor partners, consultants, and other third-party groups.
- Collaborate with relevant Commercial leadership (and other team members) to deliver the global ambition.
- Partner effectively with cross-functional partners and Alliance colleagues to co-develop strategy and launch plans
- Accountable for engaging with Regional/Country teams to ensure alignment and share findings across markets
**Essential**
- 10+ years’ experience in pharmaceutical development and commercialization. Strong Oncology background, having worked in multiple commercial roles for a large/mid-sized pharmaceutical company to drive launch and in-line performance
- Strong knowledge in global promotional campaigns and new product launches.
- Strong working knowledge of forecasting, market research, useful insight generation, and competitive landscape analysis and interpretation. Demonstrated use of insights to deliver effective marketing strategies
- Sound internal and external collaborator/partner engagement skills with proven track record to seamlessly navigate scientific and commercial organisations to drive favourable business outcomes. Demonstrated ability to influence laterally and vertically; ability to lead without authority
- Effective cross
- functional project leadership and influencing skills to inform, persuade and lead across markets and functions. Ability to simultaneously handle multiple priorities with a high degree of autonomy.
- Strong analytical, organisational and communication/presentation skills
- Ability to thrive in ambiguity, with an entrepreneurial attitude and a track record of exploring new ways of working with a scientific curiosity. Strong sense of urgency and ability t
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