Residential Marketing Coordinator

5 months ago


Ottawa, Canada Colonnade Management Inc. Full time

With a range of full-service real estate offerings including property management, development, investment and asset management, and leasing, Colonnade BridgePort has built a reputation of excellence in the real estate industry. We service a portfolio of state of the art commercial, residential, and mixed use properties in Ottawa, the GTA and Southwestern Ontario.

As we continue to grow and expand our business, we are looking for talented and driven individuals to join our dynamic team. Our people are what drives our success as an organization. Read on to discover how our **Residential Marketing Coordinator** opportunity may be right for you

**At** a glance**:
Who: Individual experienced in customer service and marketing looking to grow their career with a forward-thinking company and make a significant impact in the rapid growth of the company in Ottawa.

What: Providing exceptional customer service, assisting with marketing functions, and leasing units while fostering a positive community environment for residents and staff.

Where: Ottawa

Colonnade BridgePort is a leading residential property management company dedicated to providing exceptional living experiences for our residents. Our portfolio includes a diverse range of properties. Reporting to the Senior Manager, Residential Marketing & Leasing, we are seeking a talented Residential Marketing Coordinator to join our team and drive our marketing efforts.

**What you’ll be doing**:

- Develop and implement digital marketing strategies to enhance online presence and drive traffic to our properties' websites.
- Plan and execute advertising campaigns across various platforms such as Google Ads, social media ads, and other digital advertising channels to generate leads and increase brand awareness.
- Conduct market research and analysis to identify trends, competitive landscape, and target audience preferences to inform marketing strategies.
- Coordinate and execute marketing events, open houses, and resident appreciation events to foster community engagement and attract new residents.
- Work closely with the leasing team, property managers, and external vendors/agencies to ensure marketing efforts align with business goals and property needs.
- Track and analyze marketing metrics to measure the effectiveness of campaigns and provide regular reports to management.
- Design marketing collateral and materials.
- Collaborate with leasing for the distribution of resident surveys and collecting feedback.
- Support for tenant engagement initiatives across the residential portfolio.
- Responsible for tenant communication across the residential portfolio (ie: Site Manager communications, poster campaign management of Vertical Cities displays).
- Additional marketing support as required.
- Demonstrate professionalism, diplomacy, and tactfulness to generate a positive company image.
- Other duties as required.

**Keys to success in this role are**:

- College diploma or Bachelor’s degree (or equivalent) in related field required
- Valid Class G driver’s license and access to own vehicle required.
- Excellent verbal and written communication skills required; bilingualism (French & English) considered an asset.
- Ability to work a non-traditional schedule (Monday-Friday, 10:00 am - 6:00 pm), which may include occasional evenings and weekends.
- Ability to demonstrate professionalism, diplomacy, and tactfulness to generate a positive company image.
- Experience with graphic design programs considered an asset.
- Prior experience in Property Management and RTA considered an asset.
- Experience with Yardi and other CRM systems considered an asset.

**Commitment to our People**
- Three weeks starting paid vacation
- Three days personal leave
- Employee and Family Assistance Program
- Flexible working hours
- Hybrid working environment (position dependent, alternative may be offered)
- Comprehensive benefits plan that includes health, dental, vision, and disability coverage (cost shared by company and employee)
- Professional development (up to two paid courses per year)
- RRSP matching program
- Holiday office closure between Christmas and New Years
- Summer hours (position dependent, alternative may be offered)
- Opportunity to volunteer with Habitat for Humanity

To learn more our commitment to our community and sustainability click here.
- The above statements reflect the general details considered necessary to describe functions of the job and shall not be construed as a detailed description of all work requirements that may be inherent in the job._

We thank all interested applicants, however, only those under consideration will be contacted.



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