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Outside Sales Leader

4 months ago


Lower Mainland, Canada Patina Brewing Co. Full time

Patina Brewing Co. is hiring. We are not just looking for a sales team member. We are looking for a team member that will take our sales and distribution for all outside sales to the next level. Interested? Great, read on...

We are looking for someone to join a team of bold, community-driven thinkers. A group that has strong leadership and vision to help drive us to the next level. We are looking for a new team member that will grow with our team and culture.

This role will be the face of Patina to our outside sales accounts. You will need to be someone that is positive, outgoing, driven, a problem solver, and a really good person. Why do you need to be a good person? Because we want to work with good people and have good people representing us.

You will be building your sales portfolio and have opportunities as we continue to grow. This isn't a job, but an opportunity to come in and carve out your place on our leadership team. This is about who you are and the potential you see in yourself. Join our team and forge friendships together.

The details:
Reports to the Director of Operations

Job duties:

- Outside sales while working closely with the Brewery team and Restaurant team.
- Create sales growth by maintaining existing accounts and opening new ones
- Manage and coordinate inventory with our Director of Operations
- Coordinate, execute and attend special events, promotions and festivals as needed
- Ensure thorough coverage of POS material at accounts, and provide additional sales support as needed
- Provide daily and weekly reporting on job activity as needed
- Relationship building
- Execute sales calls to on/off-premise accounts up to 40+ accounts per week
- Maximize the customer experience from Patina to consumer
- Embrace and communicate the Patina company culture
- Lay the foundation to streamline product placement in accounts
- Other related duties as required

**Requirements**:

- Positive and professional attitude
- Goal-oriented and competitive
- Working knowledge of Microsoft Word/Excel
- Good written and verbal communication skills
- Ability to problem-solve effectively
- Handle pressure well in a fast-paced environment
- Critical thinker
- Flexible work hours (evenings and weekends)
- Have a vehicle

Additional Responsibilities:
People
- Train distributor sales team on the product when applicable
- Train and educate wholesale accounts and staff about Patina
- Assist with expense reports
- Prepare reports for the leadership team

Sales
- Activate new accounts while maintaining and growing existing accounts
- Working with leadership, develop and implement sales strategy and targets
- Perform sales visits and meetings with accounts
- Organize and attend samplings, On-Premise Events, and Beer Festivals
- Manage and implement customer database (Customer Relation Management - CRM) within Enterprise Resource Planning - ERP or otherwise
- Provide communication support, data, and guidelines for Sales Team in the field
- Tailor sales strategies based on available data
- Provide troubleshooting assistance for customer orders, account statuses, and relevant problems

Sales Marketing
- Attend ‘outside’ festivals (will be required to work some weekend festivals during busy season)
- Develop and ensure consistent, insight-driven brand messaging and communications targeting appropriate customer segments across all external touchpoints
- Develop new and maintain existing partnerships to establish the Patina culture in the community
- Partner with Marketing person for all ‘outside’ print ads, posters, digital/website ads, video, conceptual ideas, banners, tents, glassware, coasters and other relevant ‘outside’ branding items. Must remain in concert with the established brand identity and strategic goals & objectives.
- Foster great communication with the Board of Directors and other team members
- Participate in team discussions for strategic planning, new product ideas, ad ideas, and other creative endeavours as appropriate

Controls Enterprise Resource Planning (ERP)
- Coordinate sales orders
- Manage and oversee inventory transfers
- Utilize ERP reporting systems to track sales trends
- Quality control of ERP sales processes
- Develop and monitor KPIs

Schedule & Salary Expectations
- Fulltime or Parttime
- Weekend work is expected when necessary
- Annual Salary (flexible based on experience) + car allowance + benefits + commission

**Job Types**: Full-time, Part-time, Permanent

Pay: $40,000.00-$55,000.00 per year

Expected hours: 40 per week

**Benefits**:

- Casual dress
- Company events
- Dental care
- Disability insurance
- Discounted or free food
- Extended health care
- Flexible schedule
- Life insurance
- On-site parking
- Store discount
- Vision care

Flexible Language Requirement:

- French not required

Supplemental pay types:

- Bonus pay
- Commission pay

Licence/Certification:

- Drivers License (required)

Work Location: On the road