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Digital Experience Analyst

1 month ago

Toronto, Canada WilsonHCG Full time

**Overview**:
**Location**: Toronto, Ontario, Canada

**Date published**: 14-Oct-2024

**Job ID**: 135184

**Description and Requirements**:
**Work Location**: Hybrid, 2 days from office

**Position Type**: Contract, 6 Months (High potential for extension)

**Location**: Mississauga, ON

**Compensation Range**: 43.50$ to 50$/hr.

**Our multinational retail client is looking to hire a Digital Experience Analyst.**

Reporting to the Senior Director of marketplace Growth, the primary role of the Marketplace Analyst is to build dynamic, automated reports and dashboards that drive data-driven decisions and insights for the Marketplace team to help deliver GMV growth. This position will work closely with internal teams and cross-functional partners. Possessing a true passion for continuous improvement, this role requires a deep understanding of database and reporting platforms and strong business acumen to help strategically inform the reporting needs of the business. A leader in understanding database elements and how they tie together to create a rich data ecosystem that can help the business make better and faster decisions.

**Responsibilities**
- Work with the Senior Director, Marketplace Growth to build robust strategies to drive GMV growth based on analytics, and report on their effectiveness
- Partner with the Marketplace Campaign manager to build and automate campaign and deals effectiveness reports to improve return on Marketing investment
- Weekly KPI reporting on critical business metrics such as traffic, views, item conversion, AOV etc.; build Adobe Analytics dashboards while maintaining high data quality standards
- Automated and Ad hoc BI reporting to help the business make quick, data driven decisions to drive GMV growth
- Measure business on lead and lag indicators, highlighting potential risks, and strategize potential solutions
- Collect, analyze and synthesize complete information from disparate sources into a clear, compelling and actionable story
- Update and enhance existing Tableau/Qlik/Looker reports to meet the growing needs of the business

**Qualifications**
- 1+ year of e-commerce analytics experience
- Strong data analytic skills
- Proficient with Microsoft Excel and PowerPoint
- Experience leveraging Dashboards

**Nice to have**
- Retail experience is a nice to have
- Adobe Analytics (Omniture) experience
- Ability to manipulate Dashboards
- All interested applicants who meet the qualifications listed above are invited to submit a resume_