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Sales & Marketing Operations Specialist

4 months ago

Vancouver, Canada EarthDaily Analytics Full time

OUR VISION

At EarthDaily Analytics, we strive to build a more sustainable planet by creating innovative solutions that combine satellite imagery of the Earth, modern software engineering, machine learning, and cloud computing to solve the toughest challenges in agriculture, water management, carbon-capture verification and more.

EarthDaily's signature Earth Observation mission, the EarthDaily Constellation, is currently under construction. Once operational in mid-2024, the constellation will be the most powerful global change detection and change monitoring system ever developed, capable of generating unprecedented predictive analytics and insights. The EarthDaily Constellation will combine with the EarthPipeline data processing system to provide unprecedented, scientific-grade data of the world every day, positioning EarthDaily to meet the growing needs of diverse industries.

OUR TEAM

Our global team represents a variety of business lines and is made up of sales, marketing and support professionals, data scientists, software engineers, project managers and finance, HR, and IT professionals. The Sales and Marketing teams are nimble and creative, and we are growing in preparation for launching a frontier and disruptive product in the EarthDaily Constellation. We are currently looking for a Sales & Marketing Operations Specialist to join our crew

READY TO LAUNCH?

Do you want to work for one of the most exciting space companies at the forefront of global change detection/monitoring while leveraging your market expertise, proficiency with sales and marketing tools and experience across verticals to optimize our sales and marketing efforts? Do you want to take an ownership role of the sales and marketing tool stack to provide insights and manage leads? Then we want to hear from you.

PREPARE FOR IMPACT

The Sales & Marketing Operations Specialist is responsible for developing and managing Sales and Marketing processes and systems, measuring the performance of Sales and Marketing tool stack, and sharing insights with the broader team to optimize our Sales and Marketing efforts.

Key responsibilities include:

- Own the day-in, day-out CRM operations, including but not limited to the maintenance and hygiene of campaigns, leads and automations
- Design, refine, optimize, and execute best practices in lead scoring, automation, data cleansing, sales methodology and sales stage definitions to maximize lead conversion
- Review campaign performances, analyze conversion, create dashboards for KPIs, deliver reports, and make improvement recommendations
- Interface closely with IT to ensure systems integrations, manage platforms, and troubleshoot issues including but not limited to lead lifecycle, lead scoring, database management, and technical integration between Sales and Marketing tool stack
- Propose and implement ways to improve current sales processes either through evolved business process, technology enablement and/or better business intelligence
- Partner closely with sales, marketing, product, finance, and support within Corporate and Agro business unit to build alignment and drive cross-functional initiatives forward
- Train new hires how to utilize Sales and Marketing tool stack and facilitate company-wide adoption of the took stack within Corporate and Agro business unit

YOUR PAST MISSIONS
- Degree or diploma from an accredited post-secondary institution in Business, Management, Marketing, or a related discipline
- 2+ years of experience in CRM administration and sales and marketing operations

YOUR TOOLKIT
- Proficiency in our Sales and Marketing tool stack: HubSpot (required), Pipeliner (bonus)
- The ability to plan in terms of scale, effectively collaborate cross-functionally, proactively clear roadblocks, and propose efficient workflows
- Effective communication skills (written, verbal and presentation)
- Knowledge of Web Content Management Systems (Word Press) and Google Analytics preferred
- Proven experience working in a fast-paced, startup-like environment, B2B Saas/tech experience an asset

OUR SPACE

We’d love to welcome you to the team for this Vancouver-based opportunity. We're a hybrid workplace with a convenient mix of in-office and work-from-home days. Ours is a fun, fast-paced and exciting work environment where we hold innovation, teamwork, honesty, and trust as our core values. And just like space exploration - we’re constantly evolving and pushing new boundaries.

To make the most innovative products that serve our customers, we recognize the role that each of us plays in Diversity and Inclusion at EarthDaily. We draw from our diverse crew of exceptional team members and encourage and empower our team members to express themselves regardless of identity, race, colour, ancestry, place of origin, religion, marital status, family status, physical or mental disability, sex, sexual orientation and gender identity or expression.

WHY EARTHDAILY ANALYTICS?
- Competitive compensation a