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Google Ads Media Buyer

4 months ago

Victoria, Canada Conscious Partners Full time

Are you a tired of promoting brands and products that you don't believe in?

Do you want to be part of a bigger mission to use marketing as a force for good?

Do you love playing in the confluence of both the art and science of media buying?

If this resonates with you, keep reading.

We are a new kind of marketing agency that focuses on bringing products and services that improve mental, emotional, physical or spiritual well-being into the hands and hearts of the masses. Oftentimes, the innovators who develop these products and services don’t have the experience to get their message to the world, so we develop narratives and run data-driven marketing experiments to make this happen. And we’re looking for just the right person to help us do it - someone who is passionate about using their talents for good in the world.

We are looking for a Google Ads media buyer to help scale up campaigns on the platform.

**A bit about the role and responsibilities...**

As the Google media buyer, the areas that you will be responsible for include:

- Leading performance media buying for a portfolio of brands.
- Managing campaigns and budgets within performance thresholds.
- Identifying the creative trends that are driving performance, and working with the creative team to build out new creative.
- Running experiments to drive growth and improve efficiency.
- Identifying opportunities for growth by analyzing data.
- Brainstorming new angles and strategies with the rest of the team.
- Staying up to date on changes in the Google Ads ecosystem.

Note that if you are a jack-of-all-platforms and able to buy across channels such as Meta Ads, TikTok Ads, etc., there are lots of opportunities to expand the scope of the role to include other platforms too.

If this sounds like you, then you're pretty awesome but you probably want to know...

Who is Conscious Partners and what do you do?

We’re a marketing agency that’s been entrusted with driving the marketing strategy and creating growth for 8- and 9-figure organizations in industries as diverse as wearable smart devices, disruptive blockchain technologies, functional genomics, and innovation platforms, to name a few.

We provide services for innovative organizations ranging from venture-backed startups to publicly traded companies. We also are leveraging technology with a suite of products to leverage data and drive further value for our clients.

In addition to that, we also have an invite-only network of influencers and creators that we engage with that collectively have 10s of millions of followers. We collaborate with these partners to drive awareness of breakthrough technologies that can help people improve their well-being.

And why does your work matter?

How often do you see products that don't have a positive impact marketed and sold online? Too often. Instead of hating the privacy-invasive, fearmongering digital marketing game, we're disrupting it and we're hoping to change the world along with it.

Our mission is to measure the impact of marketing and promote content, products and services that improve people’s mental, emotional, physical and spiritual well-being. We stay true to this by only working with brands that align with our mission.

Our full roster of clients we work with extend far beyond health and wellness products. We also work with disruptive technologies, transformative experiences and anything that empowers an individual and raises their holistic well-being.

Have we got you interested yet? Here are some more details on what we believe are necessary for this role...

**A few traits about you**:

- **Never stop learning attitude.** You know knowledge is power and you stay up to date with the best practices of Google Ad campaign types and know when to use them and when to break the rules.
- **Have a HIGH attention to detail.** When it comes to details, nothing gets past you.. and we mean nothing
- **Excited about the future.** You know the digital space is ever changing and you are curious on how you can integrate the changes to automation and AI into your life.
- **Thrives in a fast pace environment.** You get excited working at a fast pace and have a proven track record of flawless execution. You have a strong ability to multi-task and stay organized.
- **You do what you say.** You are passionate about delivering results and you always finish what you start. You take pride on being able keep your word.
- **Have a strong belief that the sky is the limit.** You have a growth mindset and have a track record driving growth. You like to push the envelope of what is possible and are savvy enough to make it happen.
- **Have a sense of humbleness.** While you may be excellent at what you do, when it comes to tackling issues, you are open-minded and have a sense of humility.

**Some of the experience you have**:

- 3 or more years of previous experience working in Google Ads
- Previously managed at least 7-figure annual budgets on the platform.
- Exp