Marketing Analyst

6 months ago

Toronto, Canada Relay Financial Full time

Our mission is to increase the success rate of small businesses. Traditional banking has been a growth limiter rather than a growth enabler for business owners, and we’re changing that. Relay is the all-in-one, collaborative money management platform. We’re building for employer SMBs and their finance function, internal and external, and are focused on delivering a human-centric customer experience. Ultimately, we help SMBs be ‘on the money'.

Reporting to the Director, Growth Marketing, we’re looking for a
**Marketing Analyst** to lead analytical initiatives designed to advance the growth and efficiency of Relay’s Marketing team. You will ensure that the Marketing team has all the insights they need to make the best decisions to optimize current acquisition and optimization strategies while testing new ones.

**What You'll Be Doing**:

- Collaborate with Relay’s Marketing team to develop and execute on our marketing analytics strategy
- Plan, build and measure channel performance with a thorough attribution analysis built for both online and offline channels
- Create, monitor and own marketing metrics and reporting (e.g. CAC, ROI, retention, LTV) by key channels
- Develop, communicate and present the results of the digital marketing insights to cross-functional stakeholders
- Work with other Data Analysts across the organization to define best practices and share knowledge between teams
- Own the design and build of marketing analytics data, reports and dashboards
- Support experimentation initiatives by providing recommendations and requirements for various testing methodologies (e.g. multivariate tests, pre and post life tests)
- Research and be on top of industry trends for the shifting landscape of attribution tracking, media mix modeling and predictive modeling

**Who You Are**:

- You have 2+ years of experience in data analytics in a fast-paced environment
- You have a background in marketing analytics with experience measuring campaign and channel effectiveness (SaaS experience is considered an asset)
- You have advanced SQL programming skills and an understanding of complex relational databases
- You love using data visualization tools (e.g. Tableau, Metabase, Looker); comfortable transforming data into actionable insights
- You know your way around Google Sheets/MS Excel
- You have experience or familiarity working with lifecycle marketing and business intelligence tools (e.g. Segment, Iterable, Looker, Tableau, Sisense)
- You have strong quantitative skills and an eagerness to learn and use analytical methods and quantitative analysis techniques
- You are passionate about using data for storytelling and conveying complex information into simple, clear and compelling insights that drive action
- You’re curious about marketing and invested in defining the Marketing Analytics team
- You are a strong communicator with the ability to work collaboratively across multiple teams
- You live in Toronto or the GTA; we work in the office two days a week

**Bonus Points**:

- You have B2C experience
- You have experience working directly on a Marketing team
- You have knowledge of fundamental data science methods (e.g. regression, survival analysis, segmentation, experimentation and machine learning)
- You have experience with media mix modeling and marketing budget optimization techniques
- You have experience with high-velocity consumer and/or SMB markets; marketing FinTech customer products; consumption and subscription-based business models

**Our Commitment To You**:

- ** Competitive salary and meaningful equity**: Every team member gets a piece of the pie
- ** Comprehensive health benefits**: We offer full health benefits + an HSA/WSA starting from day 1 so you get the coverage you need
- ** Considerable vacation/end-of-year holiday shutdown**: We take time off to reset and recharge so we come back better for our customers
- ** Hybrid working environment**:We love collaborating and connecting in office two times a week and offer bi-weekly catered lunches and a snack/beverage program for the days we’re in office
- ** Personal and professional growth**: Support from leaders who care about your growth and success through regular feedback and coaching. Our goal is to make Relay a step-change career opportunity
- ** Top-tier equipment**:We’ll make sure you have everything you need to produce your best work
- ** Team-first culture**: We’re passionate about working collaboratively, bonding through team events, and most importantly having fun

**The Interview Process**:

- ** Stage 1**:A 30-minute Google Meets video call with a member of the Talent team
- ** Stage 2**: A 45-minute Google Meets video call with the Director, Growth Marketing
- ** Stage 3**:A take-home case study followed by a 1-hour presentation of your solution to our Marketing team
- ** Stage 4**: A 30-minute Google Meets video call with Relay’s CEO

**What’s Important to Us**:
At Relay, we believe that diversity is

  • Marketing Analyst

    1 week ago

    Toronto, Ontario, Canada BALMORAL MULTICULTURAL MARKETING Full time

    Job SummaryWe are seeking a highly motivated and detail-oriented Marketing Analyst to join our team at Balmoral Multicultural Marketing.About the RoleThis is a permanent, 30-32 hour per week position that requires a Bachelor's degree and 1-2 years of experience in marketing or a related field. The successful candidate will be responsible for conducting...

  • Marketing Analyst

    6 months ago

    Toronto, Canada CB Canada Full time

    Marketing Analyst On behalf of our client in the Banking Sector, PROCOM is looking for a Marketing Analyst. Marketing Analyst – Job Description The successful candidate will be responsible for campaign analytics supporting the growing needs of the Credit Cards team within the broader Marketing Analytics Delivery group Design/execute/measure high impact...

  • Marketing Analyst

    2 hours ago

    Toronto, Canada First Features Limited Full time

    We are looking for a detail-oriented and analytical Marketing Analyst to join our growing marketing team. As a Marketing Analyst, you will be responsible for analysing market trends, consumer behaviour, and campaign performance to provide actionable insights that drive marketing strategies and initiatives. You will work closely with cross-functional teams to...

  • Marketing Analyst

    1 week ago

    Toronto, Canada First Features Limited Full time

    We are passionate about data-driven decision-making and are looking for a skilled Marketing Analyst to join our dynamic team. As a Marketing Analyst, you will be responsible for analyzing market data, identifying trends, and providing actionable insights to support the development and execution of marketing strategies. Your analytical expertise will be...

  • Market Research Analyst

    4 weeks ago

    Toronto, Ontario, Canada Entercan Inc. Full time

    Job Title: Market Research AnalystJob Summary: Entercan Inc. is seeking a highly skilled Market Research Analyst to join our team. As a Market Research Analyst, you will be responsible for conducting market research, analyzing data, and providing insights to inform business decisions.Key Responsibilities:Conduct market research to identify trends and...

  • Market Analyst

    6 months ago

    Toronto, Canada Zonda Home Full time

    Zonda Home Canada is redefining the future of housing. We are the parent company of Zonda Urban and perfectly placed in the heart of the fast-growing real estate industry. We are making big bets on the future of real-estate, trailblazing a 2030 vision for the industry. Here at Zonda, you’ll be able to use your passion and curiosity to drive the next...

  • Marketing Analyst

    3 months ago

    Toronto, Canada OLIVER Agency Full time

    Established in 2004, **OLIVER** is the world's first and only specialist in designing, building, and running bespoke in-house agencies and marketing ecosystems for brands. We partner with over 300 clients in 40+ countries and counting. Our unique model drives creativity and efficiency, allowing us to deliver tailored solutions that resonate deeply with...

  • Market Analyst

    2 weeks ago

    Toronto, Ontario, Canada Fidelity Investments Full time

    About this RoleThe Market Research Associate is a key member of the Corporate Affairs Research team at Fidelity Canada. They will deliver insightful market and competitive research to support business development, thought leadership, and strategic business planning.Key ResponsibilitiesAssist Market Research Analysts with Fidelity Canada's primary research...

  • Market Risk Analyst

    1 month ago

    Toronto, Ontario, Canada BMO Financial Group Full time

    BMO Financial Group is seeking a highly skilled Market Risk Analyst to join their team on a 6-month contract. The successful candidate will be responsible for providing accurate and complete market risk measurements and maintaining operational processes and procedures.The ideal candidate will have a strong understanding of market risk calculations, Excel,...

  • Marketing Insights Analyst

    5 months ago

    Toronto, Canada Geomedia Inc. Full time

    **The Company** Geomedia specializes in geo-targeted advertising. Using consumer analytics, geodemographics and media analytics, we provide actionable media optimization programs. We make advertising media investments (Digital, Print, OOH) work harder and drive sales growth for our clients. Since 1993, we have been a trusted strategic partner to World class...

  • Strategic Marketing Analyst

    1 week ago

    Toronto, Ontario, Canada CB Canada Full time

    **Marketing Analyst Position**CB Canada is looking for a skilled Marketing Analyst to join their team in Toronto, ON. The ideal candidate will have a strong background in marketing analytics and be able to support the growing needs of the Credit Cards team.**Key Responsibilities**Design, execute, and measure high-impact direct-to-consumer marketing...

  • Senior Marketing Analyst

    3 weeks ago

    Toronto, Ontario, Canada BMO Full time

    Job Title: Senior Marketing AnalystAbout the Role:The Senior Marketing Analyst will be responsible for driving growth through data-driven marketing initiatives. This role will involve working closely with cross-functional teams to develop and execute marketing strategies that meet business objectives.Key Responsibilities:Develop and execute marketing plans...

  • Trade Marketing Analyst Specialist

    4 weeks ago

    Toronto, Ontario, Canada Reckitt Full time

    Key Role SummaryReckitt is seeking a highly skilled Trade Marketing Analyst to join our dynamic team. In this pivotal role, you will be responsible for driving market success by mastering customer and market data to create compelling brand stories.As a Trade Marketing Analyst, you will be the catalyst for shaping the future of our products, ensuring they...

  • Business Systems Analyst

    3 weeks ago

    Toronto, Ontario, Canada Marketing Automation Canada Full time

    Job DescriptionWe are seeking a highly skilled Business Systems Analyst to join our team at Marketing Automation Canada.Main Responsibilities:Confer with clients to identify business requirements and develop tailored solutions.Document technical requirements to ensure products, processes, and solutions meet business needs.Develop and implement information...

  • Brand Marketing Analyst

    6 months ago

    Toronto, Canada Riverside Natural Foods Ltd. Full time

    Are you hungry to innovate? To do things differently? To work with a company that’s real, thoughtful and very forward-thinking? Meet Riverside. We are an organic, “better for you” snack company, manufacturing award-winning, nutritious, allergen-free snacks. Your kids know us as MadeGood, tasty school-safe snacks. Your buddies on the go grab our GOOD...

  • Capital Markets Business Analyst

    2 weeks ago

    Old Toronto, Canada Nexus Systems Group Inc. Full time

    About the RoleThe Capital Markets Business Analyst will act as a technical business analyst resource in projects, providing detailed technical data analysis, testing, investigations, recommendations, program specifications, and business requirements for the development of technical solutions for the sourcing, delivery, and processing of required...

  • Capital Market Risk Analyst

    6 months ago

    Toronto, Canada CB Canada Full time

    Risk Analyst On behalf of our client in the Banking Sector, PROCOM is looking for a Risk Analyst. Risk Analyst – Job Description Monitoring the risk management and profit and loss exposures for North American fixed income and derivatives markets The main function of a Risk Analyst is to analyze and manage risk management issues by identifying, measuring,...

  • Business System Analyst- Capital Markets

    5 months ago

    Toronto, Canada Atlantis IT Group Full time

    **Business System Analyst-** **Capital Markets** **Toronto, ON - HYBRID** **Long Term** **Contract** We are looking for 5 Senior Business Systems analysts with the following experience: - Knowledge of Capital Markets, market risk, and credit risk - Experience as a Business Systems Analyst in a technology area **Job Type**: Fixed term contract Pay:...

  • Marketing Analyst

    6 months ago

    Toronto, Canada Cineplex Full time

    Work location: Home Office 1303 Yonge St City: Toronto What you will do: We are looking for a Marketing Analyst to join our marketing analytics team. In this role you will participate in the development of processes to implement operational efficiency as well as assist in the development of marketing campaign reporting. You are a self-starter who is...

  • Marketing Performance Optimization Analyst

    1 month ago

    Toronto, Ontario, Canada beBee Professionals Full time

    Job Title: Marketing Business AnalystLocation: Toronto, CanadaCompany: beBee ProfessionalsJob Description:We are seeking a skilled Marketing Business Analyst to analyze and interpret data to identify trends and opportunities for our marketing initiatives. The ideal candidate will have a Bachelor's degree in Business, Marketing, or a related field, and a...